Ecommerce Specialist (Shopify, SEO & Paid Media)

Revaya; Philippines; A distancia; PHP 420.000 - 660.000; Jornada completa

Descripción de la vacante

Revaya is seeking an E-commerce Specialist to grow our DTC channel across Shopify, SEO, and paid media. You will work with the E-commerce Manager to translate strategy into actionable results and identify opportunities to boost traffic, conversions, and customer lifetime value.

The ideal candidate has hands-on Shopify optimization experience, strong SEO growth skills, and the ability to troubleshoot website issues independently while collaborating with design and marketing teams.

Formación

• 3–5+ years of experience in eCommerce or DTC environment.
• Hands-on experience with Shopify product management, collections, and pages.
• Working knowledge of SEO best practices and optimization.
• Experience with Google Ads (Search/Shopping) and paid media performance.
• Proficiency in HTML and CSS, with ability to troubleshoot website issues.

Responsabilidades

• Manage Shopify store pages, collections and landing pages optimized for conversion and SEO.
• Optimize Shopify apps to improve site functionality and user experience.
• Execute merchandising strategies for products, collections and campaigns.
• Build and update promotional landing pages and monitor site performance.
• Collaborate with marketing to improve traffic, conversion rates and ROAS.

Conocimientos

Shopify

SEO

Paid media

HTML/CSS

Analytics

Data driven

Herramientas

Google Analytics

Google Ads

Descripción del empleo

E-Commerce Specialist (Shopify, SEO & Paid Media)

Job Type: Full-Time

Work Hours: Monday to Friday, 7:00 AM to 4:00 PM Pacific Time, with a 1-hour break

Job Overview

The E-commerce Specialist executes and optimizes the DTC eCommerce channel, supporting revenue growth across Shopify, organic search (SEO), and paid media (Google Ads). This role partners closely with the E-commerce Manager to translate strategy into results, while proactively identifying opportunities to improve traffic, conversion rates, and customer lifetime value.

The ideal candidate combines strong hands-on execution with a focus on Shopify optimization, SEO growth, technical website improvements, and paid media performance (Google Ads), contributing to revenue growth and overall eCommerce performance. The candidate should also be capable of independently troubleshooting website issues, implementing technical improvements, following direction, and consistently delivering assigned tasks.

Key Responsibilities:

Shopify Store Management & Product Operations

• Build and maintain product pages, collections, and landing pages optimized for conversion and SEO.
• Manage and optimize Shopify apps to improve site functionality and user experience.
• Execute merchandising strategies to promote key products, collections, and campaigns.
• Build and update promotional and campaign landing pages.
• Monitor site performance, troubleshoot issues, and identify opportunities to improve conversion rates.
• Implement website improvements that enhance user experience, site functionality, and overall conversion performance.

SEO & Organic Growth

• Collaborate on SEO strategy to increase market share and drive sustained growth in high-intent organic traffic and conversion rates.
• Define and execute keyword strategy, on-page optimization, and content initiatives aligned with business and revenue goals.
• Own optimization of product listings, category structures, and landing pages to maximize search visibility and performance.
• Optimize product listings, collections, and landing pages for search visibility.
• Monitor SEO performance metrics and continuously identify opportunities to improve traffic quality, rankings, and conversions.
• Implement SEO, AEO (Answer Engine Optimization), and GEO (Generative Engine Optimization) strategies to improve visibility across traditional search engines and AI-powered search platforms.
• Leverage AI tools and technologies to identify optimization opportunities, improve search visibility, drive organic traffic, and support revenue growth.
• Apply technical SEO best practices, including website structure, metadata, indexing, and page performance optimization.

Website Development & Technical Optimization

• Use HTML and CSS to identify, troubleshoot, and resolve website issues independently.
• Implement technical website improvements to enhance functionality, usability, and overall site performance.
• Identify and address website issues that may affect search visibility, user experience, and conversion rates.
• Collaborate with the E-commerce Manager to implement technical updates and website enhancements as needed.

Paid Media (Google Ads)

• Support Google Ads campaigns (Search, Shopping, and Display).
• Assist with keyword research, campaign setup, and bid optimization.
• Monitor performance metrics such as ROAS, CPC, and conversions.
• Collaborate on testing ad creatives and landing pages to improve performance.

Analytics & Reporting

• Track performance across Shopify, Google Analytics, SEO, and paid media channels.
• Analyze data to identify trends and opportunities for growth.
• Provide regular updates and insights to the E-commerce Manager.

General Support

• Execute tasks based on direction and SOPs.
• Collaborate with design, marketing, and customer service teams.
• Support additional eCommerce initiatives and ad hoc projects as needed.
• Take ownership of assigned responsibilities, follow instructions accurately, and work independently while maintaining consistent communication with the team.
• Maintain reliable attendance, adhere to agreed working hours, and consistently meet deadlines and deliverables.

Qualifications

• 3–5+ years of experience in an eCommerce or DTC environment.
• Hands-on experience with Shopify (product management, collections, landing pages, apps).
• Working knowledge of SEO best practices (on-page optimization, keyword usage, basic technical SEO).
• Experience with SEO, AEO, and GEO optimization, including familiarity with AI-powered search and AI-assisted optimization tools.
• Proficiency in HTML and CSS, with the ability to independently troubleshoot and resolve website issues.
• Experience implementing website improvements and technical optimizations that support site performance, user experience, and conversion rates.
• Experience with Google Ads (Search and/or Shopping preferred).
• Familiarity with Google Analytics or similar analytics tools.
• Strong attention to detail and ability to execute accurately.
• Organized and able to manage multiple priorities in a fast-paced environment.
• Strong communication skills and ability to follow direction.
• Ability to work independently, demonstrate accountability, and consistently meet working hours and deliverables.
• Proactive mindset with a willingness to learn and improve.

Note: An NBI or police clearance will be required upon acceptance of the job offer.