E-commerce/ Digital Marketing Manager

Quanta Paper Corporation; Mandaluyong; On-site; PHP 446,000 - 781,000; Full time

Job summary

Quanta Paper Corporation in the Philippines is seeking a dynamic E-commerce Manager to drive growth across our online channels. You will develop and implement digital strategies for our website and social platforms, oversee Shopee, Lazada, and TikTok operations, and optimize user experience to boost sales.

You will analyze traffic, collaborate with marketing and MIS teams, monitor competitors, manage budgets, lead the e-commerce team, and report performance to senior management, guiding

Responsibilities

• Develop and implement e-commerce strategies to enhance website and facebook performance, increase online sales, and grow the company’s digital presence
• Manage e-commerce platforms such as Shopee, Lazada and TikTok ensuring smooth day-to-day operations and optimal functionality resume
• Analyze website traffic and customer behavior to improve user experience, conversion rates, and sales funnels
• Coordinate with other marketing team and MIS to execute digital marketing campaigns, optimize SEO/SEM, and integrate technologies that enhance the online shopping experience
• Monitor competitors and market trends in e-commerce platforms to maintain a competitive edge
• Oversee customer service and satisfaction, ensuring prompt resolution of queries and high-quality support
• Manage budgets and financial plans, track expenses, and ensure profitability of online channels
• Lead and supervise e-commerce teams, including developers, designers, live sellers and content creators, providing guidance and performance feedback
• Generate reports for senior management on performance metrics, sales trends, and strategic recommendations

Job description

Key Duties & Responsibilities

• Develop and implement e-commerce strategies to enhance company website and facebook performance, increase online sales, and grow the company’s digital presence
• Manage e-commerce platforms such as Shopee, Lazada and TikTok ensuring smooth day-to-day operations and optimal functionality resume
• Analyze website traffic and customer behavior to improve user experience, conversion rates, and sales funnels
• Coordinate with other marketing team and MIS to execute digital marketing campaigns, optimize SEO/SEM, and integrate technologies that enhance the online shopping experience
• Monitor competitors and market trends in e-commerce platforms to maintain a competitive edge
• Oversee customer service and satisfaction, ensuring prompt resolution of queries and high-quality support
• Manage budgets and financial plans, track expenses, and ensure profitability of online channels
• Lead and supervise e-commerce teams, including developers, designers, live sellers and content creators, providing guidance and performance feedback
• Generate reports for senior management on performance metrics, sales trends, and strategic recommendations

E-Commerce

• Develop and implement e-commerce strategies to enhance company website and facebook performance, increase online sales, and grow the company’s digital presence
• Manage e-commerce platforms such as Shopee, Lazada and TikTok ensuring smooth day-to-day operations and optimal functionality resume
• Analyze website traffic and customer behavior to improve user experience, conversion rates, and sales funnels
• Coordinate with other marketing team and MIS to execute digital marketing campaigns, optimize SEO/SEM, and integrate technologies that enhance the online shopping experience
• Monitor competitors and market trends in e-commerce platforms to maintain a competitive edge
• Oversee customer service and satisfaction, ensuring prompt resolution of queries and high-quality support
• Manage budgets and financial plans, track expenses, and ensure profitability of online channels
• Lead and supervise e-commerce teams, including developers, designers, live sellers and content creators, providing guidance and performance feedback
• Generate reports for senior management on performance metrics, sales trends, and strategic recommendations

New Product Development

• Conducting market research in the trade to identify new product opportunities and track competitor activity.
• Collaborating with cross-functional teams to ensure on-time, compliant product launches.
• Managing project timelines, budgets, and profitability targets.
• Monitoring post-launch performance and recommending improvements.
• Presenting business cases and updates to senior management while mentoring team members.
• Coordinate with suppliers to ensure product specifications and quality are met.