Digital Platform Officer

LG Electronics Philippines; Pasig; On-site; PHP 600,000 - 1,000,000; Full time

Job summary

LG Electronics Philippines seeks a Digital Platform Officer to manage dealer digital platforms, coordinate with Sales, Marketing, IT, and external partners, and ensure accurate product information and smooth transactions for dealers nationwide.

You will monitor performance, run audits, train users, develop guides and FAQs, and deliver data-driven insights to improve dealer experience and support sales growth.

Qualifications

• Bachelor's degree in business administration, Marketing, Information Technology, Computer Science, E-Commerce, or related field.
• 2-4 years of experience in digital platform management, e-commerce, or related functions.
• Experience with dealer management, channel sales, or B2B platforms is a plus.
• Strong understanding of digital platforms, UX, and process improvement.

Responsibilities

• Administer and maintain dealer digital platforms and portals.
• Ensure platform content, product information, pricing, promotions, and resources are accurate and updated.
• Monitor platform performance, usability, and functionality for optimal UX.
• Conduct audits and propose improvements based on business needs.
• Serve as main contact for platform-related dealer concerns and training.
• Provide training and onboarding for dealers on platform features.
• Develop user guides, FAQs, and training materials to drive adoption.
• Gather dealer feedback and propose enhancements.

Skills

Analytics

Project management

Communication

Stakeholder mgmt

Excel

PowerPoint

CRM platforms

CMS

ERP

E-commerce

UX

Process improvement

Education

Bachelor's degree (Business, Marketing, IT, CS, E-Commerce)

Tools

CRM platforms

CMS

ERP

Job description

The Digital Platform Officer is responsible for managing, developing, and optimizing LG's dealer-facing digital platforms to enhance partner experience, support sales growth, and improve operational efficiency. The role serves as the key coordinator among Sales, Marketing, IT, Product Management, and external platform partners to ensure the platform delivers accurate product information, seamless transactions, effective communication, and valuable business insights for dealers nationwide.

What You'll Do

Platform Management & Operations

• Administer and maintain dealer digital platforms, portals, and related systems.
• Ensure platform content, product information, pricing, promotions, and dealer resources are accurate and updated.
• Monitor platform performance, usability, and functionality to ensure an optimal user experience.
• Conduct regular platform audits and recommend improvements based on business requirements.
• Serve as the primary point of contact for platform-related concerns from dealers and channel partners.
• Provide training, onboarding, and user support to dealers regarding platform features and processes.
• Develop user guides, FAQs, and training materials to improve platform adoption.
• Gather feedback from dealers and recommend enhancements to improve customer experience.

Sales & Business Support

• Support dealer sales activities through digital tools and platform initiatives.
• Coordinate implementation of digital programs, campaigns, and promotional activities within the platform.
• Ensure alignment of platform initiatives with sales objectives and channel strategies.
• Monitor dealer participation, engagement, and platform utilization rates.

Data Analytics & Reporting

• Monitor key platform performance indicators, usage trends, and user behavior.
• Generate regular reports and dashboards on platform performance, dealer engagement, and sales-related metrics.
• Analyze platform data to identify business opportunities and improvement areas.
• Provide actionable insights and recommendations to management.

Project & Stakeholder Management

• Collaborate with Sales, Marketing, Product Marketing, Customer Care, AR, and IT teams to implement platform enhancements.
• Manage platform-related projects, timelines, testing activities, and deployment schedules.
• Coordinate with external vendors and solution providers to ensure successful implementation of platform initiatives.
• Support digital transformation projects that enhance dealer experience and operational efficiency.

Qualifications

• Bachelor's degree in business administration, Marketing, Information Technology, Computer Science, E-Commerce, or related field.
• At least 2-4 years of experience in digital platform management, e-commerce, sales operations, business development, or related functions.
• Experience in dealer management, channel sales, B2B platforms, or customer portals is an advantage.
• Strong understanding of digital platforms, user experience, and business process improvement.
• Proficient in Microsoft Office applications, particularly Excel and PowerPoint.
• Knowledge of CRM, CMS, ERP, e-commerce platforms, or analytics tools is preferred.
• Strong analytical, project management, and problem-solving skills.
• Excellent communication and stakeholder management skills.

Why Join Us?

We believe in fostering a culture of innovation, collaboration, and growth. As part of our team, you'll have the opportunity to work on cutting-edge PR and marketing campaigns alongside a diverse group of talented professionals. We offer competitive compensation, continuous learning opportunities, and a work environment that values your ideas and contributions.

Ready to Take the Next Step?

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, gender, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any characteristic protected by applicable federal, state, or local law.