Digital Media Buyer: Campaign Optimizer & Insights

Omnicom Media; Metro Manila; On-site; PHP 446,000 - 781,000; Full time

Job summary

Omnicom Media Group (OMG) is seeking a Digital Media Buyer to drive campaign setup, optimization, and reporting across platforms. You will collaborate with client servicing and work on diverse accounts, ensuring campaigns meet client goals and KPIs.

The role emphasizes data-driven decisions, QA, and staying current with ad tech trends. A background in marketing or communications with 2+ years of agency experience is preferred.

Qualifications

• Bachelor’s degree in Marketing, Advertising, or Communications.
• 2+ years in digital ad operations or a similar role.
• Proficient in major ad platforms and tracking/verification tools.
• Strong understanding of data analysis and KPI optimization.
• Exceptional accuracy in tracking, reporting, and QA processes.
• Proactive and quick in identifying and resolving campaign issues.
• Clear and effective communication with internal teams and clients.

Responsibilities

• Setup and manage digital campaigns across platforms (Meta, TikTok, Google, DV360).
• Implement, test, and troubleshoot tracking pixels and tags.
• Monitor performance and optimize in real time based on data insights.
• Identify and troubleshoot delivery issues to minimize downtime.
• Provide regular reports and actionable insights to improve campaigns.
• Communicate with client servicing teams and clients when needed.
• Stay current with industry trends and platform updates.

Skills

Digital ad ops

Campaign optimization

Data analysis

Client communication

Attention to detail

Education

Bachelor's degree in Marketing/Advertising/Communications

Tools

CM360

IAS

DoubleVerify

Job description

Omnicom Media Group (OMG) is seeking a Digital Media Buyer to drive campaign setup, optimization, and reporting across platforms. You will collaborate with client servicing and work on diverse accounts, ensuring campaigns meet client goals and KPIs.

The role emphasizes data-driven decisions, QA, and staying current with ad tech trends. A background in marketing or communications with 2+ years of agency experience is preferred.