Digital Marketing Specialist

Cathy Valencia Skin and Body Centre; Taguig; On-site; PHP 334,800 - 669,600; Full time

Job summary

A leading skincare center in Metro Manila is seeking a skilled professional to manage influencer partnerships and execute campaigns across popular social media platforms like TikTok, Instagram, and Facebook. The role involves coordinating content, tracking performance metrics, managing budgets, and staying updated on social media trends. The ideal candidate should have a passion for digital marketing and an understanding of influencer dynamics in the Philippine market.

Responsibilities

• Source and manage partnerships with influencers, creators and brand ambassadors.
• Plan and execute influencer campaigns across TikTok, Instagram, and Facebook.
• Coordinate content to ensure alignment with brand identity and messaging.
• Track performance metrics (reach, engagement, conversions, ROI) and provide insights.
• Manage budget contracts and campaign documentation.
• Stay updated on social media trends and emerging influencers in the Philippine market.

Job description

1. Source and manage partnerships with influencers, creators and brand ambassadors
2. Plan and execute influencer campaign across Tiktok /Instagram and Facebook
3. Coordinate content to ensure alignment with brand identity and messaging
4. Track performance metrics (reach, engagement, conversions, ROI) and provide insights
5. Manage budget contracts, and campaign documentation
6. Stay updated on Social media trends and emerging influencers in the Philippine market