Digital Marketing Specialist

Tony & Jackey Beauty Salon Corp.; Manila; Presencial; PHP 350.000 - 550.000; Jornada completa

Descripción de la vacante

Bangs Trading Corp. is seeking a Digital Marketing Specialist to strengthen its online presence and drive sales. You will manage social media, develop campaigns, and optimize paid ads across Meta, TikTok, and Google.

The ideal candidate has 2–3 years of digital marketing experience, strong content creation skills, and proficiency in Canva and CapCut. English and Filipino communication is essential for this role.

Formación

• Bachelor's degree in marketing, advertising, or related field.
• 2–3 years of experience in digital marketing or social media management.
• Experience with paid campaigns on Meta Ads, TikTok Ads.
• Proficiency with Canva and CapCut for content creation.
• Strong written communication in English and Filipino.

Responsabilidades

• Develop, plan, and execute digital marketing strategies to increase brand awareness and online sales.
• Manage and maintain social media platforms (Facebook, Instagram, TikTok).
• Create engaging digital content: graphics, product descriptions, promos, short videos.
• Set up and optimize paid advertising campaigns across Meta, TikTok, and Google.
• Write compelling marketing copy and captions for campaigns.
• Coordinate marketing campaigns with sales for product launches and promotions.
• Monitor campaigns and respond to customer inquiries across platforms.
• Analyze performance metrics and prepare regular reports with actionable insights.
• Stay updated on digital marketing trends and industry best practices.

Conocimientos

Social media management

Paid advertising

Content creation

Analytics

English & Filipino

Graphic design

Video editing

Educación

Bachelor's degree in Marketing/Advertising/Communications/Business Administration

Herramientas

Canva

CapCut

Meta Ads

TikTok Ads

Google Ads

Shopee

Lazada

TikTok Shop

Descripción del empleo

Digital Marketing Specialist

Bangs Trading Corp.

About the Company

Bangs Trading Corp. is looking for a creative, results-driven, and hands-on Digital Marketing Specialist to strengthen our online presence, expand brand awareness, attract potential customers, and drive sales growth.

The ideal candidate should have solid experience in digital marketing, social media management, content creation, and paid advertising. We are looking for someone who can develop effective marketing strategies and turn creative ideas into engaging digital campaigns that deliver measurable results.

Key Responsibilities

• Develop, plan, and execute digital marketing strategies to increase brand awareness, audience engagement, and online sales.

• Manage and maintain the company's social media platforms, including Facebook, Instagram, and TikTok.

• Create engaging digital content, including graphics, product, promotional materials, and short-form videos.

• Set up, manage, and optimize paid advertising campaigns through Meta Ads (Facebook and Instagram), TikTok Ads, and Google Ads.

• Write compelling product descriptions, social media captions, promotional copy, and other marketing content.

• Develop and implement marketing campaigns, product promotions, seasonal offers, and sales initiatives.

• Monitor and respond to customer inquiries, comments, and messages across social media platforms.

• Analyze campaign performance and monitor key metrics such as reach, engagement, website traffic, leads, and conversions.

• Prepare regular marketing performance reports and recommend improvements based on data and campaign results.

• Coordinate with the Sales Team to support product launches, promotional activities, and sales campaigns.

• Stay updated on digital marketing trends, social media algorithms, advertising strategies, and industry best practices.

Qualifications and Requirements

• Bachelor's Degree in Marketing, Advertising, Communications, Business Administration, or a related field.

• At least 2–3 years of relevant experience in digital marketing, social media management, or a similar role.

• Proven experience in creating, managing, and optimizing paid advertising campaigns, particularly through Meta Ads and/or TikTok Ads.

• Proficient in using Canva, CapCut, and other graphic design or video editing tools.

• Strong written communication skills in both English and Filipino.

• Knowledgeable in social media analytics, audience targeting, campaign optimization, and performance tracking.

• Familiarity with e-commerce platforms such as Shopee, Lazada, and TikTok Shop is an advantage.

• Creative, detail-oriented, organized, and capable of managing multiple projects independently.

• Results-driven, proactive, and able to work collaboratively with different teams.

Preferred Skills

• Content planning and social media calendar management

• Paid advertising and campaign optimization

• Basic graphic design and video editing

• E-commerce marketing and online selling strategies

• Marketing analytics and reporting

Join Bangs Trading Corp. and be part of a team that values creativity, innovation, and results-driven marketing!