Digital Marketing Specialist

Global Hola; Manila; Remote; PHP 334,800 - 558,000; Full time

Job summary

A digital marketing agency is seeking a remote Digital Marketing Specialist to execute marketing initiatives. The successful candidate will focus on content creation, manage social media, track analytics, and optimize websites to enhance brand awareness and lead generation. Applicants should have a Bachelor's degree in Marketing and at least 2 years of experience in digital marketing, showing strong communication skills and the ability to work independently. The position can be full-time or part-time depending on client needs.

Qualifications

• 2 years of experience in digital marketing or a related role.
• Proficiency with social media platforms and content tools.
• Ability to work independently in a remote environment.

Responsibilities

• Plan, execute, and optimize digital marketing campaigns.
• Create and manage content for various platforms.
• Monitor and analyze campaign performance.

Skills

Content creation

Social media management

Analytics tracking

SEO basics

Email marketing

Time management

Strong communication

Education

Bachelor’s degree in Marketing or related field

Tools

CMS platforms (e.g., WordPress, Squarespace)

Job description

Overview

We are seeking a remote Digital Marketing Specialist to support and execute day-to-day digital marketing initiatives for a growing business. This role focuses on content creation, social media management, campaign execution, analytics tracking and website optimization to drive brand awareness, engagement, and lead generation. The ideal candidate is a hands-on marketer who can balance creativity with data-driven decision-making, work independently, and consistently deliver results across multiple channels.

Work schedule

• Full-time or part-time (flexible based on client needs)
• Monday to Friday
• Working hours aligned with US business hours

Responsibilities

• Plan, execute, and optimize digital marketing campaigns across social media, email, and web channels
• Create and manage content for social media platforms, blogs, and marketing campaigns
• Monitor and analyze campaign performance using analytics tools; prepare reports and recommendations
• Manage social media calendars, posting schedules, and audience engagement
• Coordinate email marketing campaigns including list management, content creation, and performance tracking
• Support SEO initiatives including keyword research, on-page optimization, and content updates
• Maintain and update website content using CMS platforms (e.g., WordPress, Squarespace, Webflow)
• Collaborate with internal teams or clients to align marketing strategies with business goals
• Assist with paid advertising campaigns (Meta, Google, or LinkedIn) as needed
• Stay updated on digital marketing trends, tools, and best practices

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field
• 2 years of experience in digital marketing or related role
• Proficiency with social media platforms, content tools, and analytics
• Basic understanding of SEO, email marketing, and paid advertising concepts
• Strong written and verbal English communication skills
• Highly organized with strong time management and multitasking abilities
• Ability to work independently in a remote environment and meet deadlines

Computer/laptop

Processor: Intel Core i5 or higher

RAM: 8GB or higher

Storage: 256GB SSD or higher Operating

System: Windows 10 or macOS

Display: 13-inch or larger screen size with a resolution of 1920x1080 or higher

Battery Life: Minimum of 8 hours

Internet

10 Mbps download and 5 Mbps upload

Accessories

Webcam

Noise-canceling headset with mic

Work set-up

Professional/presentable background

Quiet and distraction-free area