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Philippine Blue Cross Biotech Corporation is seeking a Marketing professional to manage digital campaigns, build and maintain social media and content across platforms, and drive leads and market research initiatives.
The role requires a Bachelor's degree in Marketing or related field, at least 6 months in marketing, and strong English communication skills. Experience with SEO/SEM is a plus, with opportunities to grow within a biotech marketing team.
Graduated with a Bachelor's degree in Marketing Management or any business-related course
Minimum of six (6) months of work experience in marketing roles
Enough knowledge of managing various social media platforms and digital functions
Solid understanding of social media/content marketing and paid social media campaigns
SEO/SEM is a plus, but not required
Good verbal and written English language communication skills; ability to communicate clearly and concisely
Responsible for all digital marketing campaigns, including generating leads, conducting market research, and actively engaging with the business to optimize the performance of the company's digital strategies
Design and oversee all aspects of digital customer interaction across all digital platforms
Develop and maintain social media accounts and other digital platforms
Update the website, content, and other social media accounts
Collaborate with the Marketing team to drive traffic/leads, improve, and optimize user experience across digital platforms
Keep an eye on data that shows changing trends in advertising consumption and ensure that clients or consumers view the company's ads