Digital Advertising Analyst (Onsite) | w/SIGN ON BONUS!!!

Concentrix; Quezon City; On-site; PHP 1,815,980 - 3,329,297; Full time

Job summary

Concentrix in Quezon City is looking for a candidate proficient in customer support systems and ad technology. This role emphasizes understanding and troubleshooting ad tech, with a keen focus on campaign metrics and optimization. Ideal candidates will possess hands-on experience with platforms like Zendesk and Salesforce and demonstrate strong analytical skills to improve ad performance. Join a dynamic team supporting digital advertising solutions in a collaborative environment.

Qualifications

• Hands-on experience with customer support systems like Zendesk or Salesforce.
• Understanding of ad technology and tracking pixels.
• Ability to analyze campaign performance data for optimization.

Skills

Customer Support Systems

Ad Technology

Campaign Metrics

Optimization

Tools

Zendesk

Salesforce Service Cloud

Freshdesk

Job description

The technical skills required for this new digital advertising support role focus on customer service platforms, ad technology, and data interpretation. Unlike the previous role, there is no requirement for logistics or physical supply chain software.

Core Platform & Software Proficiency

• Customer Support Systems: Hands‑on experience with live chat and ticket management platforms like Zendesk, Salesforce Service Cloud, or Freshdesk.
• Ad Technology: Understanding and troubleshooting tracking pixels (specifically the TikTok Pixel) to monitor conversions.
• Product Knowledge: Ability to navigate and guide users through digital advertising platform interfaces and best practices.

Digital Advertising Knowledge

• Campaign Metrics: Mastery of core digital marketing concepts, including:
• CPC (Cost Per Click)
• CPM (Cost Per Mille/Thousand Impressions)
• Targeting and audience segmentation
• Conversion tracking
• Optimization: Ability to analyze campaign data to identify opportunities for improved ad performance.

Documentation & Workflow Tools

• Case Management: Proficiency in creating detailed technical documentation, including troubleshooting steps and resolution notes.
• Knowledge Base Management: Contributing to internal documentation by recording recurring technical cases and their solutions.