The Demand Planning Manager is responsible for leading the end-to-end demand planning for all planning cycles in current Sunnies locations and future areas for growth. As the lead for demand planning, this role handles the end-to-end process from reviewing key opportunities for growth, business plan/rolling estimate, forecasting & demand planning of assortment, shipment planning, re-ordering, sellout monitoring, S&OP, operation execution and business reviews.
YOUR OVERALL MISSION & DAY-TO-DAY
Supply Chain Management
- Champion day-to-day customer service for all international partners, distributors, and resellers CN, SEA, US, Middle East, and other future areas for growth
- Act as main point-of-contact for partners and provide solutions for all supply chain concerns (i.e. order processing & re-ordering, new product availability, quality issues, etc.)
- Collaborate with brand and marketing on international market and competitor trends and customer feedback which will fuel the international growth strategy
Order, Forecasting & Demand Planning Management
- Build a demand plan from statistical forecast baseline for SEA (Malaysia, Indonesia, and Singapore), international outright purchases and other future international outright markets;
- Identify outliers and integrates building blocks, growth plans, and opportunities geared towards achieving overall growth targets
- Initiate and lead demand planning process, in collaboration with Inbound Logistics and Brand
Marketing, to ensure stock availability (shelf-life requirements, pricing for international markets, order deadlines, delivery timeline) and complete product compliance (import/export documents, technical product documentation, artwork compliance) for planned launches
- Review sales & promo performance, alongside yearly, quarterly, and monthly forecasts, to identify reorder points and ensure stock availability
- Review and monitor implementation of all product & channel launches and lead action items to address performance gaps and opportunities
- Facilitate issue escalation (for late ordering, shipment delays, quality issues, customer complaints, etc.) and finding resolutions in a timely manner
- Address gaps in current process by proposing improvements and enhancing cooperation between all process parties to drive process improvements across demand planning cycle
- Consistently highlight risks and opportunities in the strategy and ensure the appropriate functions to take action to mitigate risks and bridge identified gaps
LEADERSHIP COMPETENCIES
- Decision Making & Accountability – Balance immediate needs with long-term goals, initiate corrective actions when performance or results fall short.
- Strategic Thinking - Scan the market, industry, and internal data to identify emerging opportunities or risks, adjusts medium-term plans accordingly.
- People Development – Design or facilitate learning experiences, mentors team members to prepare them for greater responsibilities.
- Conflict Management – Resolve disputes involving multiple people or shifting priorities, keep discussions focused on solutions, and ensure agreements are documented.
- Managing Self – Juggle multiples projects or responsibilities while meeting deadlines, seek feedback when facing challenges and adjust behavior to improve results.
- Learning Agility – Seek challenging tasks outside current expertise, apply lessons from past successes or mistakes to new projects, modify work methods to suit customers, teams, or situations
YOUR TALENT
- Bachelor’s degree in Supply Chain, Business, Marketing, or any related field
- At least 5 years of experience in FMCG customer supply chain operations
- Proven experience in demand & supply planning