Data Analyst — Marketing Ops & Data Enrichment

NightOwl Consulting Philippines Inc.; Philippines; On-site; PHP 669,600 - 892,800; Full time

Benefits offered by this job

HMO on Day 1 for principal and two de‑

Government-mandated benefits

Performance-based Incentives

Quarterly Company Events

1,000 PHP De Minimis

Equipment and software provided

Job summary

NightOwl Consulting Philippines Inc. seeks a highly detail-oriented Data Analyst / Data Enrichment Specialist to support database integrity, lead generation, and marketing operations. This role focuses on maintaining clean, accurate, and actionable data across multiple platforms while supporting event, marketing, and sales initiatives.

The ideal candidate is meticulous, fast, and highly proficient in Excel, with experience working across CRM and marketing databases.

Qualifications

• Advanced Excel skills (VLOOKUP, XLOOKUP, INDEX-MATCH, data cleaning, deduplication).
• CRM/database experience (Insellerate, Salesforce, HubSpot, or similar).
• Strong data hygiene and validation skills (email auditing, duplicate removal, accuracy checks).
• Experience building segmented marketing lists (location, performance, engagement metrics).
• Familiarity with tools like Mailchimp, SlickText, RETR, and Eventbrite.
• Ability to manage and structure large datasets across multiple sources.
• Experience with event registration and post-event data processing.
• Basic marketing support skills (testimonial extraction, formatting, Canva use).
• High attention to detail and strong data accuracy mindset.
• Strong organizational skills and ability to work with repetitive, high-volume tasks.

Responsibilities

• Database Management & Data Hygiene: Identify and remove duplicate agent records in Insellerate using email addresses and mobile numbers.
• Database Management & Data Hygiene: Maintain database accuracy through ongoing manual cleanup and validation.
• Database Management & Data Hygiene: Audit email lists to identify invalid or non-compliant addresses that may impact campaign deliverability.
• List Building & Data Extraction: Generate targeted call lists from platforms such as Mailchimp, SlickText, and RETR based on location, production metrics, and partner status.
• List Building & Data Extraction: Build and manage Excel-based datasets using advanced formulas to cross-reference multiple sources and eliminate duplicates.
• Event Registration & Data Coordination: Register agents for events by retrieving and verifying contact data from internal databases and external online sources.
• Event Registration & Data Coordination: Accurately input and manage registrations within Eventbrite.
• Marketing & Testimonial Management: Extract agent testimonials from post-event SMS campaigns.
• Marketing & Testimonial Management: Format and enhance testimonial content using Canva.
• Marketing & Testimonial Management: Coordinate with the web team to update and publish testimonials on the website.
• Post-Event Data Processing: Collect and digitize agent referral data from physical lists following events.
• Post-Event Data Processing: Input and organize referral data into internal systems for future marketing and follow-up.

Skills

Advanced Excel (VLOOKUP/XLOOKUP/INDEX‑

CRM/database experience

Data hygiene & validation

Marketing list segmentation

Event registration & processing

Canva for marketing content

Attention to detail

Organizational skills

Tools

Mailchimp

SlickText

RETR

Eventbrite

Insellerate

Salesforce

HubSpot

Canva

Job description

NightOwl Consulting Philippines Inc. seeks a highly detail-oriented Data Analyst / Data Enrichment Specialist to support database integrity, lead generation, and marketing operations. This role focuses on maintaining clean, accurate, and actionable data across multiple platforms while supporting event, marketing, and sales initiatives.

The ideal candidate is meticulous, fast, and highly proficient in Excel, with experience working across CRM and marketing databases.