CRM Campaign Senior Specialist

Home Credit; Taguig; On-site; PHP 500,000 - 800,000; Full time

Benefits offered by this job

Permanent dayshift

Bonus up to 20%

HMO Day 1 + dependents

Mental health access

Wellness leaves & birthday leave

Career mobility

Learning opportunities

Job summary

Home Credit Philippines is seeking a campaign management professional to lead campaign preparation and execution. You will collaborate with marketing, analytics, and IT to design targeted campaigns using CRM and RTDM, monitor performance, and document workflows.

The role requires 2–4 years of experience, strong communication, and knowledge of marketing automation and customer journey mapping. A focus on process optimization and staying current with industry best practices is essential.

Qualifications

• Minimum 2–4 years of working experience.
• Excellent communication and collaboration abilities.
• Strong analytical and problem-solving skills.
• Experience working with campaigns, real-time campaigns.
• Knowledge of marketing automation, segmentation, and customer journey mapping.
• Basic knowledge of SAS/SQL programming.

Responsibilities

• Collaborate with marketing and business stakeholders to understand campaign objectives.
• Utilize CRM and RTDM to design effective and targeted marketing campaigns.
• Execute and monitor campaigns, ensuring they align with established strategies.
• Maintain documentation of campaign specifications, workflows, and results.
• Collaborate with cross-functional teams including marketing, analytics, and IT.
• Work closely with stakeholders to ensure campaign alignment with business goals.
• Stay informed about industry best practices and emerging trends in marketing technology.
• Proactively identify opportunities for process improvement and optimization.

Skills

Communication

Collaboration

Analytical thinking

Problem-solving

Campaign management

Real-time campaigns

Marketing automation

Segmentation

Customer journey mapping

Job description

Ore Central, NA, Taguig City, Metro Manila, National Capital Region(ncr), Philippines

Job Description

About the job

The primary role is to handle campaign preparation and management. What You’ll Do

• Collaborate with marketing and business stakeholders to understand campaign objectives.
• Utilize CRM and RTDM to design effective and targeted marketing campaigns.
• Execute and monitor campaigns, ensuring they align with established strategies.
• Maintain documentation of campaign specifications, workflows, and results.
• Collaborate with cross-functional teams including marketing, analytics, and IT.
• Work closely with stakeholders to ensure campaign alignment with business goals.
• Stay informed about industry best practices and emerging trends in marketing technology.
• Proactively identify opportunities for process improvement and optimization.

The primary role is to handle campaign preparation and management. What You’ll Do

• Collaborate with marketing and business stakeholders to understand campaign objectives.
• Utilize CRM and RTDM to design effective and targeted marketing campaigns.
• Execute and monitor campaigns, ensuring they align with established strategies.
• Maintain documentation of campaign specifications, workflows, and results.
• Collaborate with cross-functional teams including marketing, analytics, and IT.
• Work closely with stakeholders to ensure campaign alignment with business goals.
• Stay informed about industry best practices and emerging trends in marketing technology.
• Proactively identify opportunities for process improvement and optimization.

What You Need To Have

• Minimum 2-4 years working experience.
• Excellent communication and collaboration abilities.
• Strong analytical and problem-solving skills.
• Experience working with CM , Real time campaigns.
• Knowledge of marketing automation, segmentation, and customer journey mapping.

What Can Set You Apart

• Basic knowledge of SAS/SQL programming

Job Perks You’ll Enjoy

• Permanent dayshift schedule
• Up to 20% variable performance-based bonus
• HMO on Day 1 and HMO dependents coverage including same-sex partners
• Access to mental health and wellness partners
• Wellness Leaves and Birthday Leave
• Internal career mobility options
• Local and international learning opportunities

Empower Filipinos with innovative financial solutions at Home Credit Philippines. At Home Credit Philippines, we believe that everyone has something special to offer. Our motto "No Small Roles, Everyone is Important" is at the heart of everything we do. We think diversity makes our company better and every single job and person here plays a big part in our success. We’re all about creating a welcoming place where everyone feels valued for who they are. This means we make sure that everyone, no matter their background or what they look like, gets a fair chance at jobs, training, and promotions. When it comes to hiring, everyone gets a fair look. It doesn’t matter where you’re from, what you believe, who you love, whether you have a disability, or any other or any other condition protected under Philippine laws. If you meet the job requirements, you have a chance to get the job. Come join us at Home Credit, where diversity fuels our innovation. Here, there are #NoSmallRoles and #EveryoneisImportant.

Job Snapshot

Updated Date

06-07-2026

Department

Customer Relationship Management

Location

Location Ore Central, NA, Taguig City, Metro Manila, National Capital Region(ncr), Philippines