CRM Assistant Manager

Maxicare Healthcare Corporation; Makati; On-site; PHP 700,000 - 1,000,000; Full time

Job summary

Maxicare Healthcare Corporation in Manila is seeking a CRM Assistant Manager to drive our email and SMS campaigns, ensuring timely and accurate communications across business units. You will manage end-to-end campaign execution and coordinate with internal teams to align content and assets.

The role requires strong communication, multi-project management, and hands-on experience with CRM platforms, especially Salesforce Marketing Cloud. Canva skills are a plus for basic visuals.

Qualifications

• Experience in a CRM or digital marketing role with hands-on email and SMS marketing.
• Familiarity with a major CRM or marketing automation platform; Salesforce Marketing Cloud is preferred.
• Strong communication, organization, and project management skills; ability to work with internal stakeholders.
• Ability to collaborate with internal clients and adapt to urgent requests, with a professional demeanor.
• Creative skills with Canva or similar tools are a plus.

Responsibilities

• Campaign Execution: Manage the entire lifecycle of email and SMS campaigns, from creation and testing to final deployment.
• Business Unit Liaison: Act as the primary point of contact for different business units and translate needs into campaigns.
• Platform Management: Use Salesforce Marketing Cloud (or similar) to build, test, and deploy campaigns; troubleshoot issues.
• Project Management: Apply basic project management principles to manage multiple campaigns and deadlines.
• Content & Asset Management: Gather content and assets; Canva familiarity is a plus for simple visuals.
• Reporting & Optimization: Track campaign performance and provide insights to improve communications.

Skills

CRM marketing

Campaign management

Salesforce Marketing Cloud

Communication

Organizational skills

Project management

Tools

Salesforce Marketing Cloud

Job description

Position Accountability Statement

• Campaign Execution: Manage the entire lifecycle of email and SMS campaigns, from creation and testing to final deployment. Ensure all communications are sent accurately and on schedule.
• Business Unit Liaison: Act as the primary point of contact for different business units. Understand their communication needs and translate them into effective email and SMS campaigns.
• Platform Management: Utilize Salesforce Marketing Cloud (or a similar platform) to build, test, and deploy campaigns. Proactively identify and troubleshoot any technical issues.
• Project Management: Use basic project management principles to stay on top of multiple campaigns and deadlines. Maintain a highly organized workflow to ensure all requirements are met.
• Content & Asset Management: Work with internal teams to gather necessary content and assets for campaigns. Familiarity with design tools like Canva is a plus for creating or editing simple visual assets.
• Reporting & Optimization: Assist in tracking campaign performance and provide insights to improve future communications.

Position Accountability Statement

We are seeking a highly organized and detail-oriented CRM Assistant Manager to help drive our customer communication strategy. In this role, you will be responsible for the end-to-end execution of our email and SMS campaigns, ensuring they are timely, accurate, and meet the needs of our various business units. This position is perfect for a strong communicator who can effectively manage multiple projects and is familiar with CRM platforms, especially Salesforce Marketing Cloud.

Key Responsibilities

• Campaign Execution: Manage the entire lifecycle of email and SMS campaigns, from creation and testing to final deployment. Ensure all communications are sent accurately and on schedule.
• Business Unit Liaison: Act as the primary point of contact for different business units. Understand their communication needs and translate them into effective email and SMS campaigns.
• Platform Management: Utilize Salesforce Marketing Cloud (or a similar platform) to build, test, and deploy campaigns. Proactively identify and troubleshoot any technical issues.
• Project Management: Use basic project management principles to stay on top of multiple campaigns and deadlines. Maintain a highly organized workflow to ensure all requirements are met.
• Content & Asset Management: Work with internal teams to gather necessary content and assets for campaigns. Familiarity with design tools like Canva is a plus for creating or editing simple visual assets.
• Reporting & Optimization: Assist in tracking campaign performance and provide insights to improve future communications.

Qualifications

• Experience: Proven experience in a CRM or digital marketing role, with hands-on experience in email and SMS marketing.
• Technical Skills: Familiarity with a major CRM or marketing automation platform is required. Salesforce Marketing Cloud experience is highly preferred.
• Soft Skills:
  • Communication: Excellent written and verbal communication skills. Ability to clearly articulate complex ideas and manage expectations with stakeholders.
  • Organization: Exceptional organizational skills with a keen eye for detail. Capable of managing multiple projects simultaneously without compromising quality.
  • Project Management: Basic knowledge of project management concepts and the ability to work in a fast-paced, deadline-driven environment.
  • Internal Client Management: Able to collaborate with and manage a variety of requests from internal customers and stakeholders
  • Adaptability/Flexibility: Ability to quickly adjust priorities and manage unexpected or urgent requests (e.g., system downtimes) while maintaining a calm and professional demeanor.
• Creative Skills (Preferred): Familiarity with Canva or other graphic design tools is a plus.