Creator Campaigns Lead

Keywords Studios Plc; Manila; Hybrid; PHP 420,000 - 640,000; Full time

Benefits offered by this job

HMO and Life Insurance

Paid Time Offs and CTO

Non-taxable Allowances

Annual Wellness Subsidy

Job summary

Keywords Studios is seeking a Partner Campaigns Liaison in the Asia Pacific region, based in Pasig, Philippines. You will own end-to-end creator campaigns across YouTube, Meta, and TikTok, coordinating with internal teams and external agencies to optimize brand-safe campaigns.

You'll build tracking tools, monitor spend, brief creators within brand guidelines, analyze performance data, and support data-driven decisions to maximize campaign impact for multiple gaming titles.

Qualifications

• Experience with data reporting for marketing campaigns.
• Strong proficiency in Google Sheets and Excel.
• Knowledge of social media platforms (YouTube, Meta, TikTok).
• Ability to manage budgets and track performance.
• Excellent communication across teams.

Responsibilities

• Execute end-to-end creator campaigns across platforms.
• Build and monitor tracking spreadsheets to track spend.
• Coordinate materials and attribution via promo codes.
• Analyze campaign data to support decisions.
• Coordinate with internal teams and external agencies.
• Vet creators for brand safety and content compliance.

Skills

Google Sheets

Excel

Looker

MMPs

Data Analysis

Metric Tracking

Budget Management

Social Media Understanding

Tools

Looker

MMPs

Job description

Keywords Studios is seeking a Partner Campaigns Liaison in the Asia Pacific region, based in Pasig, Philippines. You will own end-to-end creator campaigns across YouTube, Meta, and TikTok, coordinating with internal teams and external agencies to optimize brand-safe campaigns.

You'll build tracking tools, monitor spend, brief creators within brand guidelines, analyze performance data, and support data-driven decisions to maximize campaign impact for multiple gaming titles.