Creative Services Manager

PM Consulting; Philippines; On-site; PHP 1,000,000 - 1,800,000; Full time

Job summary

PM Consulting is seeking a Creative Services Manager to lead the organization’s creative vision and brand execution across marketing and communications platforms.

This role oversees end-to-end creative output, ensuring consistency with enterprise strategy, and partners with Marketing, Communications, and senior leadership to strengthen brand equity and support growth initiatives in a healthcare environment.

Qualifications

• Bachelor’s degree in Marketing, Communications, Design; advanced degree preferred.
• 8+ years of progressive experience in creative leadership or integrated marketing.
• Proven track record leading in-house teams or agency partnerships at scale.
• Strong strategic thinking with hands-on understanding of design, digital content, and multimedia production.
• Experience operating in highly regulated or mission-driven industries preferred.

Responsibilities

• Lead the development and execution of a cohesive, enterprise-wide creative strategy aligned to organizational priorities.
• Safeguard brand integrity across all internal and external communications channels.
• Oversee the creative services function, including design, content development, multimedia, and production workflows.
• Establish structured intake, prioritization, and resource allocation processes for timely, high-quality execution.
• Collaborate with Marketing, Digital, Communications, Clinical, and Executive teams to translate strategic objectives into compelling campaigns.
• Drive innovation in digital storytelling, patient engagement, and multimedia experiences.
• Build and mentor a high-performing creative team, fostering accountability and continuous improvement.
• Establish metrics to evaluate creative effectiveness and brand consistency.

Skills

Strategic thinking

Brand management

Creative leadership

Integrated marketing

Design understanding

Digital content

Multimedia production

Stakeholder collaboration

Education

Bachelor’s degree in Marketing, Communications, Design

Job description

The Creative Services Manager is a strategic leader responsible for driving the organization’s creative vision and brand execution across all marketing and communications platforms.

This role oversees the end-to-end creative function, ensuring that brand expression, visual identity, messaging, and content standards are consistently aligned with enterprise strategy. Acting as a key partner to Marketing, Communications, and senior leadership, the Creative Services Manager ensures all creative output strengthens brand equity, supports growth initiatives, and reinforces the organization’s market positioning.

Creative Leadership & Brand Stewardship

• Lead the development and execution of a cohesive, enterprise-wide creative strategy aligned to organizational priorities.
• Safeguard brand integrity across all internal and external communications channels.
• Elevate visual and content standards to reflect a modern, trusted healthcare brand.
  

Operational Oversight & Delivery Excellence

• Oversee the creative services function, including design, content development, multimedia, and production workflows.
• Establish structured intake, prioritization, and resource allocation processes to ensure timely, high-quality execution.
• Balance strategic initiatives with high-volume tactical deliverables in a fast-paced healthcare environment.
  

Cross-Functional Partnership

• Collaborate closely with Marketing, Digital, Communications, Clinical, and Executive teams to translate strategic objectives into compelling creative campaigns.
• Serve as a senior advisor on creative direction for major initiatives, service line promotions, recruitment campaigns, and community engagement efforts.
  
• Drive innovation in digital storytelling, patient engagement, and multimedia experiences.
• Leverage emerging creative technologies and best practices to enhance audience impact and operational efficiency.
  

Team Leadership & Capability Building

• Build and mentor a high-performing creative team, fostering a culture of accountability, collaboration, and continuous improvement.
• Define performance standards, develop talent pipelines, and ensure scalability of creative capabilities.
  

Performance & Impact Measurement

• Establish metrics to evaluate creative effectiveness and brand consistency.
• Provide leadership with insights on campaign performance, engagement trends, and brand impact.
  

Requirements

• Bachelor’s degree in Marketing, Communications, Design, or a related discipline; advanced degree preferred.
• 8+ years of progressive experience in creative leadership, brand management, or integrated marketing within complex organizations.
• Proven track record leading in-house creative teams or agency partnerships at scale.
• Strong strategic thinking combined with hands‑on understanding of design, digital content, and multimedia production.
• Experience operating in highly regulated or mission‑driven industries preferred.