Creative Operations Specialist
License & Scale
A complete application in a minute
Tailored resume and cover letter, ready to send.
Job summary
Australian Marketing Agency is seeking a Creative Operations Specialist to scale clinic marketing efforts from onboarding to live campaigns. You will research winning ads, develop creative angles, and coordinate with editors while leveraging AI-powered systems.
The role emphasizes operational excellence, automation, and training in Meta Ads processes. You will report to Maathu and help scale to 40+ clinics with a remote-friendly setup and flexible compensation structure.
Qualifications
- Experience researching ads, competitors, and industry trends.
- Ability to craft ad scripts, hooks, and briefs for campaigns.
- Strong coordination of video editors and client onboarding workflows.
- Comfort with AI-powered tools to streamline operations.
Responsibilities
- Research winning ads and industry trends; craft new angles and scripts.
- Set up onboarding SOPs and client workflows; manage GoHighLevel assets.
- Implement and improve automation using tools like Make or Zapier.
- Assist with Meta Ads management and campaign refreshes under SOPs.
Skills
Tools
Job description
Compensation: AUD $1,500/month + performance bonuses (up to approximately AUD $2,125 OTE)
Company: Australian Marketing Agency
Location: Remote - Philippines preferred
Type: Full-time Independent Contractor
Compensation: AUD $1,500/month + performance bonuses (up to approximately AUD $2,125 OTE)
Help us scale our clinic marketing operations by combining creative thinking, strong execution, and AI-powered systems.
Your role is to keep the creative and operational side of the business running smoothly. You'll research winning advertisements, develop new creative angles and scripts, coordinate with video editors, manage client onboarding processes, and use AI and automation tools to improve how we operate.
We're looking for someone who doesn't just complete assigned tasks but actively looks for ways to make things better, faster, and more efficient.
You will work directly with Maathu and become an important part of the company's day-to-day operations as we scale to 40+ clinics.
This is one of the most important parts of the role.
- Research winning Meta ads, competitors, industry trends, and successful creative strategies.
- Identify new advertising angles, hooks, concepts, and formats that could work for our clinic clients.
- Write ad scripts, headlines, hooks, and creative briefs.
- Develop new variations of existing winning advertisements.
- Use AI tools to brainstorm creative concepts, improve scripts, and speed up research.
- Coordinate with video editors to ensure creatives are produced according to the brief.
- Review and quality-check editor deliverables before they are sent for approval or launched.
- Identify creative fatigue and recommend new content or advertising angles.
- Request additional footage and content from clinics when needed.
The goal: Keep our advertising creative fresh, relevant, and continuously improving.
You'll help manage the operational backend that keeps new clinics moving from signed contract to live campaigns.
- Follow our existing onboarding SOPs and workflows through Clinic Ops.
- Set up clinic Slack channels, Google Drive folders, GoHighLevel sub-accounts, and booking calendars.
- Implement existing GHL snapshots, workflows, and automations by following our documentation.
- Connect Meta lead forms to the appropriate GHL workflows.
- Test booking calendars, lead forms, landing pages, and follow-up sequences.
- Coordinate with clinics to collect required information, footage, and approvals.
- Keep onboarding boards, daily trackers, and spreadsheets updated.
- Monitor task deadlines and ensure nothing falls through the cracks.
- Perform quality checks to catch errors before anything reaches a client.
The goal: Get every new clinic from signed contract to live campaigns within seven days, with accurate and organized execution.
We want someone who is comfortable using technology and excited about finding better ways to work.
- Use ChatGPT, Claude, and other AI tools to improve daily workflows.
- Identify repetitive administrative tasks that could be automated.
- Help build and improve automations using tools such as GoHighLevel, Make, Zapier, or similar platforms.
- Find opportunities to simplify existing processes and reduce manual work.
- Help document new processes through SOPs and Loom recordings.
- Suggest improvements to our internal systems, templates, and workflows.
- Assist with building AI-powered tools and processes as the business grows.
You don't need to be an advanced automation developer, but you should be tech-savvy, curious, and comfortable learning new tools.
You will also support the operational side of Meta advertising.
- Upload and organize advertisements in Meta Ads Manager.
- Follow existing SOPs to implement campaign changes.
- Check campaign details, budgets, links, targeting, and creative assets.
- Monitor performance trackers and flag campaigns that need attention.
- Coordinate creative refreshes when campaigns start underperforming.
Important: You do not need to be an experienced media buyer. We have existing SOPs and will train you on our Meta Ads processes. A willingness to learn and develop this skill is much more important than previous hands-on media buying experience.
- Keep clients updated during onboarding through Slack.
- Provide regular progress updates and follow up on outstanding information.
- Respond to client questions and enquiries within 2-3 working hours during working hours.
- Check in with clinics regularly and ensure they feel supported.
- Identify potential client issues and elevate complaints, cancellations, or sensitive situations to Maathu.
- Help collect video testimonials from happy clinic owners.
KPIs & Performance Expectations
KPITargetClinic onboardingEvery clinic launched within 7 days of signingTask turnaroundTasks completed within 24 hours unless awaiting external inputQuality controlZero avoidable errors reaching clients or MetaCreative refreshNew creatives uploaded within 1-2 days for priority underperforming clinicsCreative developmentConsistent research and new creative angles and variationsClient communicationScheduled check-ins and timely Slack responsesSystems improvementAt least 2 process, automation, or SOP improvements per monthOperational capacityBuild towards independently supporting 40+ clinicsReportingAccurate daily trackers and end-of-day reportsClient retentionSupport strong client experience and retention
You will work with:
- GoHighLevel (GHL)
- Meta Ads Manager
- ChatGPT / Claude
- Slack
- monday.com
- Google Sheets & Google Drive
- Loom
- Make.com / Zapier (or similar automation platforms)
- AI creative research and ad production tools
You don't need to know every tool before joining. We have SOPs and are looking for someone who learns quickly.
We want an A-player who combines creativity, organization, initiative, and technical curiosity.
- Enjoys researching advertisements and understanding what makes them effective.
- Can recognize good hooks, angles, offers, and creative formats.
- Has an interest in marketing, advertising, and consumer psychology.
- Can turn ideas into clear scripts and briefs.
- Extremely organized and detail-oriented.
- Can manage multiple clients and tasks without losing track of deadlines.
- Takes ownership of tasks from beginning to completion.
- Spots mistakes before someone else has to point them out.
- Uses AI tools regularly and knows how to get value from them.
- Interested in automations, systems, and process improvement.
- Learns new software quickly.
- Doesn't get intimidated by technology.
- Proactive: doesn't wait to be told what to do next.
- Resourceful: looks for solutions before escalating problems.
- Coachable: accepts feedback and implements it quickly.
- Fast-paced: comfortable working in an environment where priorities can change.
- Reliable: communicates clearly, meets deadlines, and follows through.
- Ownership-driven: treats the business and its clients as if their results depend on their work.
Two-week paid trial: AUD $1,100/month (pro-rata).
After successful trial: AUD $1,500/month.
Additional monthly performance bonuses:
BonusPayoutClinic retained at 3 months AUD $25 per clinicClinic retained at 6 months AUD $50 per clinicClinic retained at 12 months AUD $100 per clinicMonthly churn: 0 cancellations AUD $100Monthly churn: 1 cancellation AUD $50Clean 7-day launch, with no errors in first 2 weeks AUD $25 per clinicUsable video testimonial AUD $25 each
Potential monthly earnings: Approximately AUD $2,125, depending on performance and eligible bonuses.
Performance and compensation review after 60 days based on the monthly scorecard.
- Monday to Friday.
- Approximately 8-9 hours per day.
- 10 AM-7 PM Sydney time.
- Currently 7 AM-4 PM Philippine time; 8 AM-5 PM from April.
- Must be available and responsive during Australian business hours.
- Attend 30-minute team calls with Maathu 3-4 times per week.
- Full-time commitment; no other clients, side agency, or second job.
To successfully pass the trial:
- You proactively identify problems and opportunities without waiting to be instructed.
- Your daily reports are consistent, clear, and accurate.
- You demonstrate strong attention to detail and can execute SOP
'/%3e%3cpath%20d='M101.744%2012.4726L102.894%2016.1947L99.0021%2013.2201L101.744%2012.4726ZM105.3%208.40937H100.488L99.0026%203.59473L97.5116%208.41047L92.7%208.40385L96.5965%2011.3834L95.1055%2016.1942L99.0021%2013.2196L101.408%2011.3834L105.3%208.40992V8.40937Z'%20fill='white'/%3e%3cdefs%3e%3clinearGradient%20id='paint0_linear_5593_1381'%20x1='90'%20y1='9.44471'%20x2='99'%20y2='9.44471'%20gradientUnits='userSpaceOnUse'%3e%3cstop%20stop-color='%2300AD70'/%3e%3cstop%20offset='0.998594'%20stop-color='%2300B67A'/%3e%3cstop%20offset='1'%20stop-color='%23DCDCE6'/%3e%3c/linearGradient%3e%3c/defs%3e%3c/svg%3e){kind=small}
