Content Marketing Specialist

Velez Ventures Inc.; Cebu City; On-site; PHP 279,000 - 502,000; Full time

Job summary

Velez Ventures Inc. in Cebu City seeks a Content Marketing Specialist to develop and manage written content that supports branding and communications across business units.

You will produce copy for websites, blogs, social posts, newsletters, and internal communications, ensure quality and timely delivery, and help strengthen employer branding and external messaging through data-informed content strategies.

Qualifications

• Bachelor's degree in Marketing, PR, or related field.
• 1–3 years in content writing, corporate communications, PR, or related.
• Strong business writing, editing, proofreading, and storytelling abilities.
• Familiarity with data analytics and digital publishing best practices.

Responsibilities

• Develop, write, and edit content for campaigns and organizational publications.
• Produce copy for websites, landing pages, blogs, social captions, and other digital platforms.
• Ensure content quality, consistency, accuracy, and timely delivery per calendars.
• Prepare newsletters, announcements, and employee communications that support engagement and employer branding.
• Draft press releases, media statements, and stakeholder communications.
• Support media relations with consistent messaging across external audiences.
• Conduct research and information gathering to inform content marketing.
• Maintain editorial calendars, archives, and performance reports with improvement recommendations.

Skills

Business writing

Copywriting

Editing

Proofreading

Storytelling

Interview facilitation

Stakeholder communications

Meta Business Suite

Google Analytics

Social media management

Education

Bachelor's degree in Marketing, PR, Communications, Journalism, or Mass Comm

Tools

Meta Business Suite

Google Analytics

Content management systems

Job description

About the role

Content Marketing Specialist develops and manages written content, institutional messaging, and communication materials that support organizational branding, stakeholder engagement, public relations, employer branding, and marketing initiatives across supported business units. Ensures all content is accurate, timely, audience-appropriate, and aligned with approved organizational messaging.

Key responsibilities

• Develops, writes, and edits written content for marketing campaigns, institutional initiatives, and organizational publications, including copy for websites, landing pages, blogs, social media captions, and other digital platforms
• Ensures content quality, consistency, accuracy, and timely delivery in accordance with approved content calendars and project requirements
• Prepares newsletters, announcements, employee communications, feature stories, recruitment-related content, and other internal communication materials that support employee engagement, organizational culture, and employer branding objectives
• Drafts press releases, media statements, executive messages, and other stakeholder communication materials
• Supports media relations efforts by ensuring approved messaging is consistently communicated across external audiences
• Conducts research, interviews, and information gathering activities to support content marketing development
• Maintains editorial calendars, content archives, and performance reports while providing recommendations for content improvement and audience engagement

About you

• Bachelor's Degree in Marketing, Public Relations, Communication Arts, Journalism, Mass Communication, or a related field
• 1-3 years of experience in content writing, corporate communications, public relations, journalism, editorial work, marketing communications, or related functions
• Strong proficiency in business writing, copywriting, editing, proofreading, storytelling, interview facilitation, and stakeholder communications
• Familiarity with data analytics (Meta Business Suite and Google Analytics), social media management systems, digital publishing platforms, and communication best practices is preferred