Content & Digital Marketing Specialist

Star Digital Marketing Solutions Inc.; Manila; On-site; PHP 279,000 - 502,000; Full time

Benefits offered by this job

SSS, PhilHealth, Pag-IBIG

13th Month Pay

HMO coverage

Career growth opportunities

Job summary

Star Digital Marketing Solutions Inc. is seeking a Content & Digital Marketing Specialist in Manila to blend creativity with data-driven tactics. You will plan and execute content and campaigns, manage social media, and coordinate cross-functional teams to achieve marketing goals.

The role requires at least 2 years of relevant experience, strong written communication, and hands-on expertise across online channels. Onsite work in Manila with opportunities for growth are offered.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Communications or related field.
• At least 2 years of digital marketing, content marketing or social media experience.
• Hands-on with social media accounts and digital campaigns; strong content development skills.

Responsibilities

• Develop and execute content and digital marketing plans aligned with business objectives.
• Oversee social media accounts and other digital platforms.
• Produce content for social media, websites and online channels.
• Create content calendars and campaign schedules for consistent activity.
• Manage paid and organic digital marketing initiatives.
• Track campaign results, traffic, leads and engagement metrics.
• Analyze data and adjust campaigns to improve outcomes.
• Research competitors and emerging digital trends to inform campaigns.
• Collaborate with marketing and creative teams on campaigns and collateral.
• Publish digital materials accurately and on schedule.
• Prepare performance reports and present key findings and recommendations.
• Explore new tools and strategies in digital marketing.

Skills

Content marketing

Social media management

Campaign planning

Analytics

Digital marketing

Copywriting

Education

Bachelor’s degree in Marketing, Business Administration, or Communications

Tools

Microsoft Office

Digital marketing tools

Job description

We are looking for a Content & Digital Marketing Specialist who can combine creativity, digital marketing knowledge, and data-driven thinking to build our online presence and support the company’s marketing goals.

The ideal candidate has at least 2 years of relevant experience and is comfortable handling social media, content planning, digital campaigns, performance tracking, and marketing initiatives from planning through execution.

Key Responsibilities

• Develop and execute content and digital marketing plans aligned with business objectives

• Oversee the company’s social media accounts and other digital platforms

• Produce and coordinate engaging content for social media, websites, and other online channels

• Create content plans, calendars, and campaign schedules to ensure consistent online activity

• Manage both paid and organic digital marketing initiatives

• Track campaign results, audience engagement, website traffic, leads, and other relevant performance indicators

• Analyze campaign data and recommend adjustments to improve marketing results

• Research competitors, industry developments, audience behavior, and emerging digital trends

• Work closely with the marketing and creative teams in developing campaigns and promotional content

• Ensure digital materials are published accurately and according to schedule

• Prepare performance reports and present key findings and recommendations

• Explore and apply new digital marketing tools, platforms, and content strategies

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field

• At least 2 years of relevant experience in digital marketing, content marketing, social media, or a related role

• Hands‑on experience managing social media accounts and digital campaigns

• Strong understanding of content development and digital marketing practices

• Ability to create and execute marketing campaigns across various online platforms

• Familiarity with SEO, SEM, email marketing, paid advertising, and other digital marketing channels is an advantage

• Strong written and verbal communication skills

• Creative mindset with good analytical and problem‑solving abilities

• Highly organized and capable of handling multiple projects simultaneously

• Proficient in Microsoft Office and commonly used digital marketing tools

• Knowledge of current digital trends, content formats, and audience behavior

Compensation & Benefits

• Government‑mandated benefits (SSS, PhilHealth, Pag-IBIG)

• 13th Month Pay

• HMO coverage upon regularization

• Career growth and development opportunities

Job Type: Full-time, Onsite
Work Location: Manila