Client-Facing Qualitative Research Lead

NielsenIQ; Philippines; On-site; PHP 900,000 - 1,300,000; Full time

Benefits offered by this job

Flexible working environment

Volunteer time off

LinkedIn Learning

Employee-Assistance-Program (EAP)

Job summary

NIQ is seeking a Manager for Qualitative Research in Consumer Insights to lead the qualitative research team and ensure high-quality outputs while managing client engagement.

You will guide methodologies including ethnography, focus groups, and interviews, and collaborate with cross-functional teams to drive insights that shape client strategies.

This role offers a dynamic environment with opportunities to apply design thinking and UI/UX perspectives in qualitative studies.

Qualifications

• At least 4 years of experience in Qualitative research.
• Diverse practical experience in qualitative methods (moderation, focus groups, ethnography, interviews, projective techniques).
• Strong discipline with ability to integrate quantitative and qualitative research.
• Results-oriented with adaptability and a proactive mindset.

Responsibilities

• Actively drive issue-based analyses and deliver actionable insights to clients.
• Deliver three KPIs: data quality, analysis quality, and delivery quality (reporting).
• Build strong client relationships through empathetic understanding and advisory support.
• Assist in driving continuous innovation using new qualitative techniques.

Skills

Qualitative research

Moderation

Focus groups

Ethnography

In-depth interviews

Design thinking

Job description

NIQ is seeking a Manager for Qualitative Research in Consumer Insights to lead the qualitative research team and ensure high-quality outputs while managing client engagement.

You will guide methodologies including ethnography, focus groups, and interviews, and collaborate with cross-functional teams to drive insights that shape client strategies.

This role offers a dynamic environment with opportunities to apply design thinking and UI/UX perspectives in qualitative studies.