Business Development Associate – Programmatic Ads

Admattic LLC; Manila; On-site; PHP 600,000 - 900,000; Full time

Job summary

Admattic is seeking a commercially driven SEA Programmatic Ad Sales professional based in Manila to drive client acquisition, agency partnerships, and revenue growth across Southeast Asia. You will work with brands, agencies, trading desks, and advertising partners to expand Admattic's regional footprint.

As part of the sales team, you will build a strong pipeline, present programmatic solutions, negotiate terms, and manage relationships across multiple SEA markets, including the Philippines.

Qualifications

• 1–3 years of experience in programmatic advertising sales or related B2B sales.
• Experience selling advertising solutions to media agencies, brands or advertisers in SEA preferred.
• Basic understanding of programmatic advertising, digital media buying, campaign metrics, and advertising technologies.
• Existing relationships with media agencies, trading desks, or advertisers in Southeast Asia will be an advantage.
• Strong communication, presentation, and negotiation skills.

Responsibilities

• Drive programmatic ad sales across Southeast Asian markets and acquire new clients.
• Develop agency relationships and expand Admattic's regional business.
• Present Admattic solutions and negotiate commercial terms.
• Maintain sales forecasts, pipeline, and client records.
• Collaborate with internal teams to ensure successful campaign delivery.
• Travel for client meetings and industry events as needed.

Skills

Prospecting

Negotiation

Presentation

Relationship management

CRM platforms

Excel/Google Sheets

PowerPoint

Sales pipeline

Tools

Excel/Google Sheets

PowerPoint

CRM platforms

Job description

Function: Programmatic Ad Sales / AdTech / Digital Media

Reporting to: Business Head / Senior Leadership

Company: Admattic | Asia & MEA

About Admattic

Location: Manila, Philippines

Experience: 1–3 Years

Function: Programmatic Ad Sales / AdTech / Digital Media

Reporting to: Business Head / Senior Leadership

Company: Admattic | Asia & MEA

About Admattic

Admattic is a global AdTech and digital performance company helping brands, agencies, and advertisers drive measurable growth through programmatic advertising, audience intelligence, and performance solutions.

As we expand our international business, we are looking for a commercially driven SEA Programmatic Ad Sales professional based in Manila to drive client acquisition, agency partnerships, and revenue growth across Southeast Asia.

This is an exciting opportunity for someone looking to build a career in programmatic advertising sales, working with brands, media agencies, trading desks, and advertising partners across multiple Southeast Asian markets.

The Role

We are looking for a proactive and target-driven individual to drive programmatic advertising sales across Southeast Asia (SEA), with a focus on acquiring new clients, developing agency relationships, and expanding Admattic's regional business.

You will work closely with the Business Head and senior leadership to identify opportunities, pitch Admattic's solutions, develop strategic partnerships, and convert prospects into revenue-generating accounts.

The role requires a combination of prospecting, consultative selling, relationship management, and commercial ownership, with exposure to programmatic advertising, audience solutions, performance media, CTV, DOOH, and emerging digital advertising opportunities.

Build relationships. Win clients. Drive revenue. Expand markets.

Key Responsibilities1. Programmatic Ad Sales & Revenue Growth

• Drive new business development and programmatic advertising sales across Southeast Asian markets.
• Identify and acquire new clients, including brands, media agencies, independent agencies, trading desks, and digital advertising partners.
• Pitch Admattic's programmatic, audience, performance, and digital media solutions based on client requirements.
• Develop sales pipelines, manage prospect outreach, and convert qualified opportunities into revenue.
• Prepare sales presentations, media proposals, campaign recommendations, and commercial agreements.
• Negotiate commercial terms and work towards achieving revenue and sales targets.
• Identify upselling and cross-selling opportunities within existing accounts.
• Maintain accurate sales forecasts, pipeline reports, and client activity records.
  

2. Agency & Client Relationship Management

• Build and maintain strong relationships with media agencies, advertising networks, brands, and programmatic buying teams.
• Establish connections with key decision-makers across planning, digital, programmatic, performance, and media investment functions.
• Understand client objectives, media budgets, campaign requirements, and buying preferences.
• Position Admattic as a strategic advertising and programmatic partner.
• Conduct regular client meetings, follow-ups, and business reviews to strengthen relationships.
• Identify opportunities to increase campaign spends, repeat business, and long-term account value.
• Coordinate with internal campaign, operations, and leadership teams to ensure successful campaign delivery.
  

3. Market Development – Southeast Asia

• Develop business opportunities across key SEA markets, including the Philippines, Singapore, Indonesia, Malaysia, Thailand, and Vietnam.
• Research potential advertisers, agencies, market opportunities, and regional media spending trends.
• Build market-specific prospect lists and develop targeted sales outreach strategies.
• Identify local market requirements, competitive positioning, and opportunities for regional expansion.
• Support the development of go-to-market strategies and market entry plans.
• Travel for client meetings, agency engagements, and industry events when required.
  

4. Programmatic & Digital Advertising Solutions

• Develop a strong understanding of programmatic advertising, DSPs, SSPs, ad exchanges, audience targeting, and digital media buying.
• Understand and communicate Admattic's solutions across programmatic display, video, mobile, CTV, DOOH, audience intelligence, and performance advertising.
• Work with internal teams to recommend suitable media solutions aligned with client objectives.
• Stay informed about advertising formats, campaign measurement, attribution, and evolving media buying practices.
• Identify opportunities to introduce new solutions and expand client investment across available offerings.
  

5. Sales Strategy & Commercial Intelligence

• Track competitor offerings, market pricing, agency relationships, and emerging advertising opportunities.
• Monitor regional developments across programmatic advertising, retail media, first-party data, AI, CTV, and performance marketing.
• Maintain regular sales reports covering pipeline, deal progress, revenue forecasts, and account growth.
• Share actionable market insights with business leadership to support commercial decisions.
• Contribute to regional sales planning, revenue forecasting, and business development initiatives.
  

What We Are Looking For

• 1–3 years of experience in programmatic advertising sales, AdTech sales, digital media sales, performance marketing sales, or a related B2B sales role.
• Experience in selling advertising solutions to media agencies, brands, advertisers, or digital marketing companies is preferred.
• Basic understanding of programmatic advertising, digital media buying, campaign metrics, and advertising technologies.
• Existing relationships with media agencies, trading desks, or advertisers in Southeast Asia will be an advantage.
• Strong prospecting, pitching, negotiation, and client relationship management skills.
• Demonstrated ability to generate leads, build a sales pipeline, and contribute towards revenue targets.
• Excellent communication, presentation, and commercial negotiation skills.
• Ability to understand client requirements and translate them into relevant advertising solutions.
• Strong research, analytical, and problem-solving capabilities.
• Proficiency in Excel/Google Sheets, PowerPoint, and CRM platforms.
• Self-driven, target-oriented, and comfortable working in a fast-paced, international business environment.
• Willingness to work across multiple SEA markets and engage with diverse clients and stakeholders.
  

The Ideal Candidate

We are looking for someone who is ambitious, commercially minded, and passionate about building relationships and winning business.

You should be:

• A proactive salesperson who enjoys identifying opportunities and opening new accounts.
• Comfortable reaching out to senior stakeholders and decision-makers.
• Interested in programmatic advertising, AdTech, and digital media solutions.
• Skilled at building trust with agencies, advertisers, and clients.
• Focused on revenue generation, pipeline development, and closing deals.
• Curious about regional markets, competitors, and emerging advertising opportunities.
• Comfortable managing multiple prospects and sales conversations simultaneously.
• Willing to take ownership, work independently, and contribute directly to business growth.
  

Success in the First 12 Months

Success will be measured through:

• New client acquisitions across Southeast Asia.
• Revenue generated from programmatic advertising sales.
• Qualified sales pipeline developed and conversion rates achieved.
• Number and quality of agency and advertiser relationships established.
• Achievement of individual sales targets and revenue forecasts.
• Growth in campaign spends and repeat business from existing clients.
• Successful pitches, proposals, and commercial negotiations.
• New market opportunities and strategic partnerships identified.
• Contribution to Admattic's regional expansion and market presence.
  

Why Admattic?

This is an opportunity to build your career in an international AdTech business with direct exposure to regional markets and senior business leadership.

You will have the opportunity to:

• Drive programmatic advertising sales across Southeast Asia.
• Work with leading brands, media agencies, and advertising partners.
• Build relationships across multiple markets and advertising ecosystems.
• Sell innovative programmatic, audience, and performance media solutions.
• Take ownership of client acquisition, commercial negotiations, and revenue growth.
• Work closely with senior leadership and contribute to regional business strategy.
• Grow into larger commercial and leadership responsibilities as the business scales.
• If you are passionate about digital advertising, enjoy winning new business, and want to build a career at the intersection of programmatic advertising and commercial growth, this is the opportunity for you.