Brand Marketing Manager – Construction Industry

Neltex Development Co., Inc; Parañaque; On-site; PHP 700,000 - 1,100,000; Full time

Job summary

NELTEX Development Co., Inc. is seeking a Brand Marketing Manager to drive business growth by developing and implementing strategic brand plans that strengthen brand preference within target markets and support medium- and long-term objectives.

The role leads expansion through planning, forecasting, organizing, directing, and controlling sales and marketing initiatives to maximize sales performance, profitability, and market leadership.

Qualifications

• Bachelor's Degree in Marketing, Business Administration, Business Management, or related field.
• 3–5 years of relevant experience in Brand Marketing, preferably from manufacturing/construction materials/FMCG/distribution.
• Strong understanding of brand management, marketing strategy, and business development.
• Creative mindset with a keen eye for design, branding, and visual identity.
• Knowledgeable in Guerrilla Marketing and other innovative marketing approaches.
• Excellent analytical and presentation skills.
• Advanced proficiency in Microsoft Excel (VLOOKUP, Pivot Tables, data analysis, sorting, etc.).
• Proficient in Microsoft PowerPoint and Microsoft Word with strong writing and presentation skills.
• Excellent organizational and time management skills; ability to manage multiple projects.

Responsibilities

• Develop and execute strategic brand plans aligned with company objectives.
• Strengthen brand awareness, positioning, and customer preference.
• Analyze market trends, customer insights, and competitor activities to identify growth opportunities.
• Plan, forecast, and monitor marketing initiatives to achieve sales and profitability targets.
• Collaborate with Sales and other departments to ensure successful product launches and marketing campaigns.
• Lead innovative marketing programs using traditional and non-traditional communication strategies.
• Evaluate campaign performance and recommend improvements based on data and market feedback.
• Manage multiple marketing projects while ensuring timely execution and quality output.

Skills

Brand management

Marketing strategy

Business development

Guerrilla marketing

Design awareness

Analytical skills

Presentation skills

Leadership

Interpersonal skills

Time management

Communication

Education

Bachelor's Degree in Marketing and related field

Tools

Microsoft Excel

Microsoft PowerPoint

Microsoft Word

Job description

JoinNELTEX Development Co., Inc.and be part of a team that builds strong brands and drives business growth in the construction industry.

Job Summary

TheBrand Marketing Manageris responsible for driving business growth by developing and implementing strategic brand plans that strengthen the preference for NELTEX brands within defined target markets while supporting the company's medium- and long-term business objectives.

The role also leads business expansion through effective planning, forecasting, organizing, directing, and controlling sales and marketing initiatives to maximize sales performance, profitability, and market leadership. The Brand Marketing Manager plays a vital role in achieving the company's key business objectives.

Key Responsibilities

• Develop and execute strategic brand plans aligned with company objectives.
• Strengthen brand awareness, positioning, and customer preference.
• Analyze market trends, customer insights, and competitor activities to identify growth opportunities.
• Plan, forecast, and monitor marketing initiatives to achieve sales and profitability targets.
• Collaborate with Sales and other departments to ensure successful product launches and marketing campaigns.
• Lead innovative marketing programs using both traditional and non-traditional communication strategies.
• Evaluate campaign performance and recommend improvements based on data and market feedback.
• Manage multiple marketing projects while ensuring timely execution and quality output.

Qualifications

• Bachelor's Degree inMarketing, Business Administration, Business Management, Business Studies, or any related field.
• At least3–5 years of relevant experiencein Brand Marketing, preferably from amanufacturing company, construction materials industry, FMCG, or distribution business.
• Strong understanding ofbrand management, marketing strategy, and business development.
• Creative mindset with a keen eye fordesign, branding, and visual identity.
• Knowledgeable inGuerrilla Marketingand other innovative marketing approaches.
• Excellent analytical and presentation skills.
• Advanced proficiency inMicrosoft Excel(VLOOKUP, Pivot Tables, data analysis, sorting, etc.).
• Proficient inMicrosoft PowerPointandMicrosoft Word, with strong presentation and business writing skills.
• Excellent organizational and time management skills with the ability to manage multiple projects simultaneously.
• Strong communication, leadership, and interpersonal skills.