Brand Growth Lead

MEGA PRIME FOODS INCORPORATED; Quezon City; On-site; PHP 500,000 - 900,000; Full time

Job summary

MEGA PRIME FOODS INCORPORATED is seeking a Brand Supervisor to drive growth through strong execution, insights, and impactful marketing initiatives in a fast-paced FMCG environment.

You will collaborate with Sales, Trade Marketing, R&D, Digital, and other teams to translate market data into actionable campaigns, support NPD, and monitor performance to identify opportunities for growth.

Qualifications

• Bachelor's degree in Marketing, Business, or related field.
• 3+ years of experience in Brand Management, Product Management, Marketing, or related roles, preferably FMCG.
• Strong understanding of brand management, marketing strategy, consumer behavior, and campaign execution.
• Strong analytical skills with the ability to interpret sales, market, consumer, and campaign data.
• Knowledge of market research, digital marketing platforms, and analytics tools.
• Experience or exposure in New Product Development (NPD) and project management is an advantage.
• Strong communication, presentation, coordination, and stakeholder management skills.
• Creative, analytical, commercially aware, and consumer-focused.
• Highly organized with the ability to manage multiple priorities in a fast-paced FMCG environment.
• Willing to learn, adapt, and contribute ideas that make brands stronger and drive growth.

Responsibilities

• Support and execute brand strategies aligned with business objectives, consumer needs, and market opportunities.
• Monitor brand performance and positioning, ensuring the brand remains relevant and competitive in the market.
• Develop and execute brand campaigns, activations, and marketing initiatives that drive awareness, engagement, and sales.
• Support New Product Development (NPD) initiatives, from concept development and packaging to pricing, launch planning, and post-launch evaluation.
• Monitor sales performance, market share, consumer trends, and campaign effectiveness to identify opportunities for growth.
• Translate consumer and market insights into actionable brand initiatives.
• Conduct competitor and market analysis to identify trends, opportunities, and potential threats to the brand.
• Collaborate closely with Sales, Trade Marketing, R&D, Digital, and other cross-functional teams to ensure successful brand execution.
• Manage assigned brand projects, timelines, and deliverables to ensure initiatives are completed on time and within scope.
• Prepare brand performance reports, presentations, and recommendations for management review.
• Bring fresh ideas and consumer-focused innovations that strengthen the brand and support business growth.

Skills

Brand Management

Marketing Strategy

Campaign Execution

Data Analysis

Education

Bachelor's degree in Marketing/Business

Tools

Analytics Tools

Market Research

Job description

MEGA PRIME FOODS INCORPORATED is seeking a Brand Supervisor to drive growth through strong execution, insights, and impactful marketing initiatives in a fast-paced FMCG environment.

You will collaborate with Sales, Trade Marketing, R&D, Digital, and other teams to translate market data into actionable campaigns, support NPD, and monitor performance to identify opportunities for growth.