Brand Content Copywriter

Private Advertiser; Taguig; Hybrid; PHP 335,000 - 670,000; Full time

Job summary

Private Advertiser in Taguig is seeking a Brand Content Creator to develop engaging concepts for TikTok and short-form video, including storyboards, scripts, hooks, captions, and campaign messaging.

You will shape content aligned with brand identity, conduct trend research, and ensure consistent storytelling across campaigns, collaborating with Creative, Marketing, and Production teams on-site in BGC.

Qualifications

• 1–3 years of experience in content creation, copywriting, creative writing, or digital marketing.
• Strong storytelling, writing, and conceptualization skills.
• Experience creating TikTok scripts, Reels, and short-form video content is an advantage.
• Understanding of brand identity, content strategy, and social media trends.
• Creative, organized, detail-oriented, and adaptable.
• Willing to work on-site in BGC.

Responsibilities

• Develop creative content concepts and strategies for assigned brands.
• Create brand-focused storyboards, scripts, hooks, captions, and CTAs.
• Develop engaging content aligned with brand identity, positioning, and marketing objectives.
• Research social media trends and translate them into relevant brand content.
• Ensure consistency in brand voice, messaging, and storytelling.
• Conduct first-level QA of applicable video content.
• Collaborate with Creative, Marketing, and Production teams.
• Support talent shoots and content production when needed.

Skills

Storytelling

Copywriting

Creative writing

Digital marketing

Brand identity

Job description

About the Role

We are looking for a creative and strategic Brand Content Creator to develop engaging content concepts, storytelling, and creative materials for our assigned brands. The role focuses on creating compelling content for TikTok and other short-form video platforms, including storyboards, scripts, hooks, captions, and campaign messaging.

Key Responsibilities

• Develop creative content concepts and strategies for assigned brands.
• Create brand-focused storyboards, scripts, hooks, captions, and CTAs.
• Develop engaging content aligned with brand identity, positioning, and marketing objectives.
• Research social media trends and translate them into relevant brand content.
• Ensure consistency in brand voice, messaging, and storytelling.
• Conduct first-level QA of applicable video content.
• Collaborate with Creative, Marketing, and Production teams.
• Support talent shoots and content production when needed.

Qualifications

• 1–3 years of experience in content creation, copywriting, creative writing, or digital marketing.
• Strong storytelling, writing, and conceptualization skills.
• Experience creating TikTok scripts, Reels, and short-form video content is an advantage.
• Understanding of brand identity, content strategy, and social media trends.
• Creative, organized, detail-oriented, and adaptable.
• Willing to work on-site in BGC.