Beauty Brand Strategy & Launch Lead

Suyen Corporation; Taguig; Hybrid; PHP 600,000 - 900,000; Full time

Job summary

Suyen Corporation is seeking an Assistant Brand Manager to drive the cosmetics and personal care portfolio. You will own the Product Lifecycle Management (PLM) from ideation to launch and post-launch analysis, ensuring products stay competitive and resonant with consumers.

Collaborate with Supply Chain, R&D, and Creative teams to execute strategic brand plans. A background in beauty or FMCG and strong analytics are essential for success in this fast-paced role.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• 3–5 years of experience in product management or brand marketing, beauty or FMCG preferred.
• Passion for cosmetics and personal care with trend awareness.
• Strong analytical skills to turn data into insights.
• Excellent project management skills in a fast-paced environment.

Responsibilities

• Strategic planning for long-term brand strategies and product roadmaps.
• End-to-end lifecycle management from concept to post-launch evaluation.
• Market intelligence on beauty trends, competitor activities, and consumer behavior.
• Collaborate with Supply Chain, R&D, and Creative teams to meet specifications and timelines.
• Monitor sales and inventory to optimize assortments and inform marketing interventions.
• Support Brand Manager in crafting campaigns that highlight product USPs and drive foot traffic.

Skills

Brand marketing

Product lifecycle management

Analytical skills

Project management

Education

Bachelor's degree in Marketing or Business Administration

Job description

Suyen Corporation is seeking an Assistant Brand Manager to drive the cosmetics and personal care portfolio. You will own the Product Lifecycle Management (PLM) from ideation to launch and post-launch analysis, ensuring products stay competitive and resonant with consumers.

Collaborate with Supply Chain, R&D, and Creative teams to execute strategic brand plans. A background in beauty or FMCG and strong analytics are essential for success in this fast-paced role.