B2B Content & Social Strategy Lead

Booth and Partners; Makati; In loco; PHP 600.000 - 900.000; Tempo pieno

Descrizione del lavoro

Booth and Partners is seeking a strategic Content Lead to own Kwontified’s social media, email marketing, blog, and press strategy. You will craft an editorial calendar, write in executives’ voices, and supervise asset creation across LinkedIn, Substack, newsletters, and press releases.

You’ll lead AI-driven research, drafting, repurposing, and analytics, ensuring accuracy and substantiation of every claim or statistic. A strong focus on B2B audiences and senior leaders is essential.

Competenze

• A record of owning brand channels for a B2B firm or agency with strategy, calendar, copy, and analytics.
• Write for senior leaders; interview executives and produce posts in their voice.
• Understand e-commerce and social commerce in beauty, skincare, apparel or consumables.
• Experience with Mailchimp, templates, segmentation, and automations.
• Analytical mindset; separate organic from paid; act on numbers.
• AI literacy; use Claude/Gemini; verify stats and quotes.

Mansioni

• Own the strategy for social, email, blog, and press as one editorial system.
• Manage LinkedIn presence and executive voice program for leaders.
• Launch and run the Substack publication with thought leadership.
• Own monthly Kwontified newsletter and email automations.
• Collaborate with web team to brief landing pages and blog posts.
• Brief the Creative Team on assets and produce daily assets using Canva/Adobe.
• Schedule, publish, and analyze across channels; refine by data.
• Experiment with new channels and report on results and learnings.
• Protect client confidentiality and ensure substantiation of claims.

Conoscenze

Editorial strategy

Executive writing

Content calendar

Analytics

AI literacy

Research

Remote writing

Strumenti

Mailchimp

Canva

Adobe

Claude

Gemini

Higgsfield

Runway

Descrizione del lavoro

Booth and Partners is seeking a strategic Content Lead to own Kwontified’s social media, email marketing, blog, and press strategy. You will craft an editorial calendar, write in executives’ voices, and supervise asset creation across LinkedIn, Substack, newsletters, and press releases.

You’ll lead AI-driven research, drafting, repurposing, and analytics, ensuring accuracy and substantiation of every claim or statistic. A strong focus on B2B audiences and senior leaders is essential.