B2B Content Marketing Lead: Thought Leadership & Growth

Booth and Partners; Makati; Remoto; PHP 600.000 - 1.200.000; Tempo pieno

Descrizione del lavoro

Booth and Partners seeks a Content Marketing Manager to grow the company’s online presence via social channels, email campaigns, blogs, and thought leadership content. You will own strategy and execution across planning, writing, assets, publishing, and performance analysis.

Lead executive content with LinkedIn posts and articles, launch a Substack publication, and oversee monthly Mailchimp newsletters. You’ll collaborate closely with leadership and cross-functional teams to convert industry

Competenze

• Proven experience managing content marketing or social media channels for a B2B company, agency, or ecommerce business.
• Strong writing and editing skills for senior executives and business audiences.
• Knowledge of social media platforms, content marketing, and digital marketing strategies.
• Experience managing email marketing campaigns using Mailchimp or similar platforms, including audience segmentation and automation.
• Strong understanding of content performance metrics, analytics, and reporting.
• Experience using AI tools such as Claude, Gemini, or comparable platforms for research, writing, and content creation with the ability to fact-check outputs.
• Proficiency in Canva, Adobe, or similar tools for marketing materials and visuals.
• Knowledge of ecommerce, online marketplaces, retail media, and social commerce.
• Excellent written English and strong attention to detail.
• Ability to work independently in a remote environment and collaborate with senior leaders and cross-functional teams.
• Willingness to work during a substantial portion of US Eastern business hours.

Mansioni

• Content strategy and planning across social media, email, blogs, and press releases.
• Manage LinkedIn company page and other channels; create engaging content.
• Develop executive thought leadership through LinkedIn posts and articles.
• Launch and manage Substack publication with industry insights and trends.
• Manage monthly newsletters using Mailchimp with segmentation and automation.
• Write and publish website blogs, landing pages, campaign materials, and press releases.
• Create marketing assets using Canva, Adobe, or AI tools; coordinate with Creative Team.
• Monitor content performance; prepare reports and track audience growth and opportunities.
• Leverage AI tools to support research, writing, and asset creation; identify automation opportunities.
• Ensure content adheres to branding and confidentiality; obtain client approvals.

Conoscenze

Writing & editing

Independent worker

Remote collaboration

Attention to detail

English proficiency

Strumenti

Mailchimp

Canva

Adobe Creative Suite

Claude

Gemini

Runway

Descrizione del lavoro

Booth and Partners seeks a Content Marketing Manager to grow the company’s online presence via social channels, email campaigns, blogs, and thought leadership content. You will own strategy and execution across planning, writing, assets, publishing, and performance analysis.

Lead executive content with LinkedIn posts and articles, launch a Substack publication, and oversee monthly Mailchimp newsletters. You’ll collaborate closely with leadership and cross-functional teams to convert industry