Associate Media Manager - Channel Strategy & Buying

JG Summit Holdings, Inc.

Quezon City

On-site

PHP 600,000 - 800,000

Full time

14 days+
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Job summary

Universal Robina Corporation in Quezon City is seeking an Associate Media Manager to oversee holistic media strategies across TV, radio, print, OOH and digital. You will lead the planning framework, coordinate with agencies, and drive media efficiency and effectiveness for URC PH categories.

The role requires strong insights, cross-media planning, and excellent communication to align with brand objectives and regional stakeholders.

Qualifications

  • Proficient knowledge of media strategy and planning for brand teams.
  • Strong understanding of TV, Radio, Print, OOH and Digital media.
  • Experience in cross-media planning and setting KPIs.
  • Ability to translate insights into media KPIs and briefs.
  • Excellent communication skills to influence stakeholders locally and regionally.
  • Collaborative with multi-functional and multi-cultural teams.

Responsibilities

  • Lead holistic media strategies for URC PH categories and guide media agency partners.
  • Develop channel/audience plans and ensure integration with brand objectives.
  • Roll-out planning framework for strategic media and regular stakeholder interactions.
  • Set OKRs for media efficiency, effectiveness, and innovation.
  • Oversee media briefs and align execution with business objectives.
  • Manage local media team to deliver planning and buying OKRs.

Skills

Media strategy
Media planning
Integrated media
Digital media
TV / Radio / Print / OOH
KPI setting
Stakeholder management
Team leadership

Job description

Universal Robina Corporation in Quezon City is seeking an Associate Media Manager to oversee holistic media strategies across TV, radio, print, OOH and digital. You will lead the planning framework, coordinate with agencies, and drive media efficiency and effectiveness for URC PH categories.

The role requires strong insights, cross-media planning, and excellent communication to align with brand objectives and regional stakeholders.

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