Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab's cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.
Job Summary:
As an Art Director, you'll partner across a wide range of departments, ideating and executing visually compelling campaigns that connect with our diverse audience. You're a creative problem solver, a brand visionary, and a master of end-to-end execution, ensuring our visual identity shines across multiple touchpoints.
You thrive in a collaborative environment, bringing fresh and innovative ideas based on the latest trends, and working closely with fellow creatives and cross-functional teams.
Role:
- Partner with creatives to brainstorm and drive dynamic campaign ideation, developing innovative communication strategies.
- Bring campaign concepts to life with clear, compelling visuals and creatives, ensuring alignment with brand design and visual identity, while pushing creative boundaries.
- Collaborate with marketing and other teams to shape and maintain brand visual identity, ensuring consistency across multiple touchpoints.
- Develop and execute campaign ideation of projects according to marketing plans.
- Collaborate with internal and external stakeholders to understand campaign objectives and requirements.
- Execute internally led projects, including the development of key visuals, mastheads, artwork, and video supers, adapting them for various mediums.
- Assist agencies with the execution and development of key campaign visuals and mastheads.
- Execute creative for digital and offline mediums, including swag.
- Assist with quality control of partner brand work to ensure adherence to visual identity guidelines.
- Manage project timelines and deliverables independently, gathering feedback from cross-functional teams.
- Anticipate and mitigate risks to ensure successful campaign execution.
- Ideate and execute ideas from beginning to end in a fast-paced working environment.
You:
- At least 6+ years of experience in developing and executing impactful visual campaigns, ideally within a hyper-growth environment.
- A sharp-eyed, detail-oriented portfolio showcasing your ability to create compelling visuals and integrate them with clear, engaging visuals.
- A keen understanding of brand visual identity and the ability to maintain consistency while pushing creative boundaries, acting as a true brand ambassador.
- Exceptional communication and presentation skills, with the ability to articulate creative concepts clearly and persuasively.
- A collaborative spirit, with the ability to work effectively with cross-functional teams and external agencies.
- Strong project management skills, with the ability to manage timelines and deliverables independently.
- Ability to thrive in a dynamic, fast-paced environment, bringing fresh and innovative ideas.
- Experience in both digital and offline creative execution across multiple touchpoints.
- Your commitment will be to delivering work of the highest quality while working with team members to constantly develop new ideas and ensure consistency by building frameworks and guidelines.
- Exceptional verbal and written English communication and presentation skills and ideally fluent in another asian language to support projects spanning APAC.