APAC Digital Performance Marketing Lead

Travel + Leisure Global Support Services (Philippines), Inc.

Mabalacat

On-site

PHP 500,000 - 800,000

Full time

14 days+

Get more replies from employers

Send a job-specific resume in minutes.

Job summary

Travel + Leisure Co. is seeking a Digital Performance Marketing Specialist to drive media planning, buying, and optimization across Asia Pacific. You will manage budgets, analyze performance, and report on ROI, working with Google Ads, Meta, YouTube, TikTok, and other channels.

The ideal candidate will have hands-on experience with GTM, GA4, SEO basics, and WordPress, plus strong analytical and collaboration skills to align campaigns with commercial goals.

Qualifications

3+ years' hands-on experience in media planning, media buying, and digital performance marketing.
Proven experience across Google Ads, Meta Ads Manager, YouTube, Display, and TikTok.
Strong budget management and optimization skills.

Responsibilities

Own end-to-end campaign execution, including setup, launch, optimization, reporting, and post-campaign analysis.
Analyze channel performance, attribution data, and conversion trends to guide investment decisions.
Identify opportunities to scale successful campaigns and improve media efficiency.
Configure and analyze GTM/GA4 tracking, develop dashboards for stakeholders, and ensure data integrity.
Collaborate with creative and product teams to align campaigns with business objectives.

Skills

Media planning

Media buying

Digital advertising

Google Ads

Meta Ads Manager

YouTube Ads

TikTok ads

GA4

GTM

WordPress

Looker Studio

SEO basics

Analytics

Tools

Google Tag Manager

GA4

WordPress

Looker Studio

Job description

The ideal candidate will have hands-on experience with GTM, GA4, SEO basics, and WordPress, plus strong analytical and collaboration skills to align campaigns with commercial goals.

Get your free, confidential resume review.

or drag and drop your file here.