Agency Marketing Manager

Klaiya; Manila; On-site; PHP 600,000 - 1,000,000; Full time

Job summary

Klaiya in Manila is seeking a Marketing & Content Manager to own its brand presence and inbound pipeline. You’ll act as the internal agency marketer, showcasing Klaiya’s capabilities to win leads and shape the narrative.

Key duties include producing case studies, managing social content, creating campaigns, updating the website, coordinating industry presence, and reporting performance to leadership.

Qualifications

• 3–5 years of proven experience in marketing, content creation, or digital strategy—preferably within an agency, advertising, or tech environment.
• Exceptional copywriting with portfolio of long-form content, social copy, and strategic visual storytelling.
• Tech & visual literacy with tools for social media and CMS platforms (Canva or Adobe Creative Suite, WordPress/Webflow).
• E-commerce & digital marketing savvy, understanding performance marketing concepts and digital advertising metrics.
• Self-starter mindset with strong organizational skills to lead content projects in a fast-paced agency setting.

Responsibilities

• Thought Leadership & Case Studies: Write, design, and produce case studies, trend reports, and e-commerce growth whitepapers.
• Social & Digital Media Ownership: Manage content across LinkedIn, Instagram, and TikTok for the brand and client acquisition.
• Inbound Lead Generation: Create content campaigns and downloadable guides to drive inquiries and leads.
• Website & Editorial: Update Klaiya’s website, ensuring portfolio pages, blogs, and landing pages are fresh and SEO-friendly.
• PR & Industry Presence: Coordinate presence at events, webinars, and industry awards submissions.
• Performance Reporting: Track monthly content performance metrics and report to leadership.

Skills

3–5 years experience

Exceptional copywriting

Tech & visual literacy

E-commerce & digital marketing

Self-starter mindset

Tools

Canva

Adobe Creative Suite

WordPress/Webflow

Job description

Klaiya is a premier online advertising agency and digital center of excellence based in Manila. Specializing in brand performance, e-commerce solutions, and influencer marketing, we blend data-driven strategies with out-of-the-box design to help brands stand out, scale, and dominate the digital landscape.

We are looking for an ambitious, highly creative Marketing & Content Manager to take full ownership of Klaiya’s brand presence, narrative, and inbound pipeline. In this role, you’ll act as the internal agency marketer—treating Klaiya as your primary client to showcase our capabilities, win industry mindshare, and drive prospective client leads.

Key Responsibilities

• Thought Leadership & Case Studies: Partner with our creative and campaign teams to write, design, and produce high-impact agency case studies, trend reports, and e-commerce growth whitepapers that demonstrate Klaiya’s expertise.
• Social & Digital Media Ownership: Own and execute the content strategy across Klaiya’s social channels (LinkedIn for B2B client acquisition; Instagram/TikTok for agency culture, talent, and visual work showcase).
• Inbound Lead Generation: Create compelling content campaigns and downloadable guides aimed at driving prospective client inquiries and inbound business leads.
• Klaiya Website & Editorial: Maintain and update Klaiya’s corporate website, ensuring portfolio pages, blogs, and landing pages are fresh, engaging, and optimized for SEO.
• PR & Industry Presence: Coordinate Klaiya’s presence at industry events, webinars, and podcasts, as well as draft submissions for regional digital and advertising awards.
• Performance Reporting: Track and present monthly content performance metrics (engagement, web traffic, inbound leads) directly to executive leadership.

Qualifications

• Experience: 3–5 years of proven experience in marketing, content creation, or digital strategy—preferably within an agency, advertising, or tech environment.
• Exceptional Copywriting: Strong portfolio showcasing long-form content, social copy, and strategic visual storytelling.
• Tech & Visual Literacy: Hands-on experience with social media tools, basic visual design tools (Canva or Adobe Creative Suite), and CMS platforms (WordPress/Webflow).
• E-Commerce & Digital Marketing Savvy: Solid understanding of performance marketing concepts, e-commerce trends, and digital advertising metrics.
• Self-Starter Mindset: Excellent organizational skills with the ability to lead content projects from concept through distribution in a fast-paced agency setting.