Ads Strategist (Amazon)

Lago Staffing and Recruiting; Philippines; Remote; PHP 893,000 - 1,562,000; Full time

Benefits offered by this job

Remote Work

Growth Opportunities

Innovative Culture

Job summary

Lago Staffing and Recruiting is seeking an Amazon Advertising Specialist to lead client campaigns remotely, aligning with a 9am-5pm PST schedule in a full-time role.

You will optimize Amazon search campaigns, build strategic plans, and drive ROI, collaborating with internal teams and clients to achieve growth through data-driven decisions.

Qualifications

• Bachelor’s degree in marketing, business, or related field or equivalent work experience.
• 2+ years in digital marketing with agency experience or related roles.
• Experience with Amazon advertising, Google paid search, or similar platforms.
• Proficiency with Excel/Google Sheets for data analysis and reporting.
• Strong communication and organizational skills.

Responsibilities

• Manage Amazon search campaigns across clients with daily optimizations and high-level strategy changes.
• Act as SME for department-specific functions, develop reports, and provide guidance to peers.
• Provide insights from campaign data and align strategies with client goals.
• Engage in weekly scrums and training sessions to deepen channel knowledge.

Skills

Strong communication skills

Excellent organizational skills

Analytical mindset

2+ years digital marketing experience

Education

Bachelor’s degree in marketing or related field

Tools

Amazon Ad Console

Google Ads

Excel/Google Sheets

Walmart Connect

Job description

Role: Amazon Advertising Specialist
Location: Remote
Schedule: Full-time, 9am-5pm PST

Salary: $1,280 - $2,240 per month

Summary: The Advertising Strategist works under general supervision and follows company and department policies and procedures to oversee advertising strategies for clients. Responsibilities include analysis, interpretations, and strategies for advertising campaigns. Enhances digital strategy to maximize ROI, optimizes performance, and stays ahead of industry trends. Acts as a subject matter expert (SME) or Trainual content owner for one specialized department function.

Primary Responsibilities:

• Through the use of company and department practices and procedures, manages Amazon search campaigns across clients of various business types, sizes, and industries, including daily optimizations and high-level strategy changes.
• Acts as a SME or Trainual content owner for one department-specific functions, develops reports, and provides guidance to peers
• Provides insightful analysis, interpretation, and actionable plans based on campaign performance data from Amazon Ad Console and other retail media platforms. Aligns strategies with overall retail business performance
• Engages in weekly department scrums and training sessions to deepen knowledge within the channel
• Develop new department training materials
• Actively seeks opportunities to enhance campaign performance and business impact, aligning strategies with client goals
• Conducts in-depth market research and competitor analysis to inform campaign strategies
• Maintains frequent and excellent communication both on internal agency teams and externally with assigned clients
• Efficiently leverages available AI tools and delegation resources to enhance workflow effectiveness and campaign outcomes
• Discusses anomalies, possible causes, and provides solutions to the manager to ensure alignment with client and company requirements
• Establishes and maintains a collaborative relationships with internal teams and clients
• Maintains or exceeds department-established performance standards
• Other duties as assigned

Requirements

• Bachelor’s degree in marketing, business, or a related field or equivalent work experience

• Two or more (2+) years of experience in digital marketing with agency experience or related roles
• Demonstrates a strong understanding of department practices, procedures, and specialized functions. Applies good judgment in selecting methods and techniques for obtaining solutions to assigned clients and projects
• Proficiency in Google/Microsoft Office Suite(s) with effective navigation and utilization skills in Excel/Google Sheets for data analysis and reporting
• Ability to manage higher-risk decisions involving significant capital

• Experience with Amazon retail search advertising, Google paid search advertising, or similar platforms is highly valued
• Significant experience managing campaigns in various platforms, including Amazon Ad Console, Amazon 3rd Party Advertising Platforms, Walmart Connect

• Strong communication skills
• Excellent organizational skills and the ability to manage multiple priorities effectively

Benefits

• Remote Work: Work from anywhere - our team is global, and we value work-life balance.

• Growth Opportunities: As a key player i you’ll have the chance to shape your role and grow with us.

• Innovative Culture: Join a team that is passionate about leveraging data to solve challenges and drive success in a rapidly evolving market.

As part of our recruitment process, all candidates will be kindly asked to agree to Lago’s Confidentiality and Non-Circumvention Agreement. This ensures a respectful and professional experience for everyone involved.