Social Media Manager

Placements24; Queenstown; Hybrid; NZD 70,000 - 110,000; Full time

Benefits offered by this job

Competitive salary

Hybrid work model

Health, dental, and vision insurance

Professional development opportunities

Collaborative work environment

Job summary

Placements24 is seeking an experienced Social Media Manager in Queenstown for a hybrid role. You will lead strategy, content creation, community engagement, and performance analysis across major platforms.

The ideal candidate will have 4+ years in social media, strong copywriting, and the ability to collaborate within a hybrid team while driving brand engagement and awareness.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• 4+ years of experience in social media management with a proven track record.
• Expertise across major platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok) and analytics.
• Proficiency in social media tools Sprout Social, Hootsuite and content creation tools.
• Excellent written and verbal communication with strong copywriting/editing abilities.
• Ability to manage multiple projects, meet deadlines, and collaborate in a hybrid team.

Responsibilities

• Develop, implement, and manage a robust social media strategy aligned with marketing and business objectives.
• Create, curate, and schedule engaging content (text, image, video) for all channels.
• Monitor channels for trends, conversations, and engagement opportunities.
• Build and nurture an active online community by responding promptly and professionally.
• Analyze performance metrics and provide regular reports with actionable insights.
• Stay current with platform updates and best practices to keep the brand innovative.

Skills

Social media strategy

Content creation

Community engagement

Analytics & reporting

Copywriting

Project management

Hybrid team collaboration

Education

Bachelor's degree in Marketing, Communications, Journalism, or related field

Tools

Sprout Social

Hootsuite

Job description

About the Role

Our client is seeking an experienced and creative Social Media Manager to oversee their social media presence. This role involves developing and implementing a comprehensive social media strategy, managing content creation, community engagement, and performance analysis across various platforms. Based in Queenstown, this position offers a hybrid work arrangement, balancing remote flexibility with essential in-office collaboration. The ideal candidate is a strategic thinker, a compelling storyteller, and possesses a deep understanding of social media trends and best practices to drive brand awareness and engagement.

Key Responsibilities

• Develop, implement, and manage a robust social media strategy aligned with marketing and business objectives.
• Create, curate, and schedule engaging and high-quality content (text, image, video) for all relevant social media channels.
• Monitor social media channels for industry trends, conversations, and opportunities for engagement.
• Build and nurture an active online community by responding to comments, messages, and inquiries promptly and professionally.
• Analyze social media performance metrics, providing regular reports with actionable insights to optimize strategy.
• Stay current with social media platform updates, emerging trends, and best practices to ensure the brand remains innovative and competitive.

Requirements

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• 4+ years of experience in social media management, with a proven track record of growing social media presence.
• Expertise across major social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.) and their respective analytics.
• Proficiency in social media management tools (e.g., Sprout Social, Hootsuite) and content creation tools.
• Excellent written and verbal communication skills, with strong copywriting and editing abilities.
• Ability to manage multiple projects, meet deadlines, and collaborate effectively within a hybrid team structure.

Benefits

• Competitive salary commensurate with experience.
• Hybrid work model offering a blend of remote and in-office work.
• Comprehensive health, dental, and vision insurance.
• Opportunities for professional development and continuous learning.
• A dynamic and collaborative work environment.