Senior Graphic Designer (Conceptual)

Mons Royale; Queenstown; On-site; NZD 70,000 - 100,000; Full time

Job summary

Mons Royale in Wanaka, New Zealand seeks a Senior Graphic Designer to shape our global brand narrative. You will translate brand strategy into high-impact visuals across digital, retail, social and print, stepping into an Art Direction pathway for growth.

Based in the brand home in Wanaka, you will own seasonal campaigns, lead design output, mentor juniors, and contribute to a distinctive mountain-culture aesthetic.

Qualifications

• 4–6+ years of graphic design experience (agency or in-house).
• Portfolio showing readiness to step into Art Direction.
• Advanced mastery of Figma, Photoshop, Illustrator, and InDesign.

Responsibilities

• Ideate concepts for seasonal launches and campaigns in partnership with marketing leadership.
• Translate strategy into storyboards, mood boards and visual direction decks.
• Lead graphic development across digital, print, and retail touchpoints.

Skills

Graphic design

Art direction

Campaign thinking

Typography

Conceptual

Brand narrative

Tools

Figma

Photoshop

Illustrator

InDesign

Job description

At Mons Royale, we believe action and adventure sports can be a force forgoodbut most of the gear made for these sports is trashing the planet.That’swhywe’reon a mission to shift riders from synthetics to naturalfibresdesigning high-performance merino apparel thatdoesn’tmess up the places we love to play.

Based at our brand home in Wānaka, we are looking for an exceptional, conceptual-first Senior Graphic Designer to help shape our global brand narrative.

This role is designed for a visionary creative who thinks like an Art Director, executes with technical precision, and lives on the edge of outdoor, streetwear, and action sports culture. If you are an ambitious, high-calibre designer ready to step up and step into an Art Direction pathway, this is your launchpad.

Role Purpose

As a senior creative, you will take the reins on seasonal campaign execution, translating brand and product strategy into high-impact creative across all global touch points. Working alongside the Head of Marketing Creative, you will own the development and rollout of seasonal collections, bringing campaigns to life with energy, raw authenticity and distinction across digital, retail, social and print.

What you'll do

• Ideate creative concepts for seasonal launches, global marketing campaigns, and brand initiatives in close partnership with the Head of Marketing Creative.
• Translate campaign strategy into storyboards, mood boards and visual direction decks.
• Bring deep fluency in youth culture, action sports, mountain lifestyle, and contemporary streetwear trends to keep Mons Royale ahead of the curve.
• Own the graphic development of seasonal assets from brief to final delivery, ensuring cohesive visual narratives across all touchpoints.
• Lead design output for trade and retail marketing (workbooks, lookbooks, POS kits, and environmental graphics).
• Create high-converting digital and social assets across web, e-commerce, performance marketing, and email.
• Operate with autonomy, setting project workflows, interpreting briefs, and presenting creative solutions.
• Build scalable visual systems, templates, and maintain brand guidelines for consistency across global markets.
• Lead digital design workflows in Figma alongside the Adobe Creative Suite.
• Own pre-press, print-ready production files, typography standards, and colour accuracy across large-format print and digital assets.
• Present design rationale clearly to internal stakeholders and cross-functional teams (Product, E-Com, Digital, Copy, Film).
• Guide and mentor junior designers, conducting artwork reviews to elevate team output.

Requirements

What you'll bring

• Experience: 4–6+ years of graphic design experience (agency or in-house) with a portfolio that shows you’re ready to step into Art Direction. Experience in fashion, apparel, or board sports is ideal. You live and breathe mountain culture and stay ahead of the curve on global design, youth, and subculture trends.
• Conceptual & Technical Portfolio: Proven ability in campaign thinking, storyboarding, layout, and advanced typography.
• Software: Advanced mastery of Figma, Photoshop, Illustrator, and InDesign.
• Location: Based in or ready to relocate to Wānaka, New Zealand.

Applications close 5th October 2026.

Opportunity for Growth

Mons Royale is a fast-growing brand in the action and adventure sports space with lots of opportunities for career development, within and outside NZ.

Mountain town lifestyle and flexibility

We are based in mountain towns because we value time spent in the mountains and want to enable and encourage our team to achieve a work/life balance. While we do work hard and put in the hours, we also believe in the value of having a life outside of the workplace. This role will be based in our brand home, Wanaka.

We value people and our team

Company culture is important to us. We're often together in the mountains or catching up for a happy-hour bike ride. With offices in Squamish, Innsbruck and our hometown of Wanaka, Mons is comprised of a globally diverse workforce. We hire great people from a wide variety of backgrounds and therefore all qualified applicants receive consideration for employment.

Embracing the entrepreneurial spirit

Being a part of a fast-growing brand means that there’s never a dull moment and that you’ll likely be involved in a lot of opportunities that may fall outside of your typical job description.

Competitive Salary and Discounts to fuel your passion

We offer competitive remuneration, discounted Mons Royale product and access to discounts across the outdoor industry.