Senior Direct Response Copywriter – Remote Coaching

MM Coaching Limited (Marriage Reset); New Zealand; Remote; NZD 120,000 - 180,000; Full time

Benefits offered by this job

Work from Anywhere - Fully remote

Flexible hours with EU/Dubai overlap

Job summary

MM Coaching Limited (Marriage Reset) seeks a Senior Direct Response Copywriter to own messaging across ads, the VSL, funnel pages, and emails for an eight-figure men’s coaching business. You will craft concepts, scripts, and briefs, guiding editors and ensuring compliance with platform policies.

You’ll work with the Head of Paid Marketing and founder, delivering high-conversion copy and iterating based on performance metrics like ROAS and cost per call.

Qualifications

• Native or near-native English, excellent written and spoken
• Direct-response ads, long-form sales copy, and email for high-ticket offers with measurable results
• At least one VSL, webinar script, or long-form sales letter used at scale
• Experience with high-volume Meta copy and tracking concepts
• Email broadcasts, sequences, deliverability, and revenue attribution

Responsibilities

• Write copy for ads, VSLs, funnel pages, and emails
• Brief video editors and review cuts against your script
• Analyze results and iterate based on ROAS and cost per call
• Ensure copy complies with advertising platform policies
• Collaborate with Head of Paid Marketing and founder

Skills

Native English

Direct response copywriting

VSL/webinar scripting

Email marketing

High-volume writing

European hours overlap

Tools

ActiveCampaign

GoHighLevel

ClickFunnels

Hyros

Job description

MM Coaching Limited (Marriage Reset) seeks a Senior Direct Response Copywriter to own messaging across ads, the VSL, funnel pages, and emails for an eight-figure men’s coaching business. You will craft concepts, scripts, and briefs, guiding editors and ensuring compliance with platform policies.

You’ll work with the Head of Paid Marketing and founder, delivering high-conversion copy and iterating based on performance metrics like ROAS and cost per call.