Marketing Automation & Webflow Develope

Pearson Carter; Christchurch; On-site; NZD 90,000 - 120,000; Full time

Job summary

The client, one of New Zealand’s largest automotive marketing teams, seeks a Marketing Automation & Webflow Developer to build and optimise marketing technology across automation, data feeds and Webflow websites. You will translate business needs into reliable technical solutions, working with internal teams and external partners.

You will bring hands-on Webflow development experience, strong API/data skills, and a collaborative mindset to ensure scalable, high-quality digital experiences for 29

Qualifications

• 4 years’ experience in automation, integrations, marketing technology, web development or a similar technical role.
• Strong hands-on Webflow development experience (2 years), including CMS and Client-First methodology.
• Experience building production workflows in n8n, Make, Zapier or similar platforms.
• Strong understanding of REST APIs, webhooks, JSON and authentication methods.
• Proficient HTML, CSS and JavaScript capabilities.
• Experience with website forms, lead routing and data mapping.

Responsibilities

• Build and maintain complex automation workflows using n8n and related tools.
• Develop integrations between websites, CRM, DMS, email, booking platforms and other systems.
• Configure APIs, webhooks, and data transformations; monitor and troubleshoot data flows.
• Maintain lead-routing workflows to ensure inquiries reach correct teams.
• Build and maintain Webflow websites, CMS structures and dynamic content.
• Manage domains, DNS, hosting and GitHub repositories; support tracking implementations.

Skills

Automation workflows

Webflow development

REST APIs

HTML/CSS/JavaScript

Data mapping

GitHub/version control

Domains/DNS/Hosting

Lead routing

Tools

Webflow

n8n

Make

Zapier

CMS (Client-First)

Job description

THE COMPANY:

Clientis one of New Zealand’s largest and most dynamic automotive marketing teams, supporting29 leading automotive brands across 18 dealerships throughout the North Island.The team operates in a fast-paced, results-driven environment where technology, data and creativity come together to deliver impactful marketing outcomes. Working closely with dealerships, internal teams and external partners,Clientcontinues to invest in improving digital experiences, automation capability and operational efficiency.

THE ROLE:

Reporting to theHead of Marketing, theMarketing Automation & Webflow Developeris a hands-on technical role responsible for the development, maintenance and optimisation of marketing technology platforms.The role will focus across three key areas:

Automation & Integrations

• Build and maintain complex automation workflows usingn8n.
• Develop integrations between websites, CRM, DMS, email, booking platforms and other business systems.
• Configure APIs, webhooks, authentication methods and data transformations using JSON and JavaScript.
• Maintain lead-routing workflows to ensure customer enquiries reach the correct dealership teams.
• Implement monitoring, error handling and troubleshooting processes.

Inventory & Data Feeds

• Manage vehicle inventory synchronisation between AutoPlay, Client websites and external advertising platforms.
• Maintain XML, JSON and API-based feeds.
• Investigate and resolve data accuracy, timing and integration issues.

Webflow Development & Website Operations

• Build and maintain Webflow websites, landing pages, campaign pages and forms.
• Develop CMS structures, reusable components and dynamic content using the Client-First framework.
• Troubleshoot website functionality, performance, publishing and responsive issues.
• Manage domains, DNS, Cloudflare, SSL, hosting and GitHub repositories.
• Support tracking implementation including Google Tag Manager, GA4 events and marketing pixels.

This role will act as the technical bridge between Marketing, Studio, IT, Data and external technology partners — translating business needs into reliable technical solutions.

THE CANDIDATE:

The ideal candidate will be a technically minded problem solver who enjoys understanding how systems connect and improving how data moves through an organisation.You will bring:

• 4 years’ experience in automation, integrations, marketing technology, web development or a similar technical role.
• Strong hands-on Webflow development experience (2 years), including CMS, responsive builds and Client-First methodology.
• Experience building production workflows in n8n, Make, Zapier or similar automation platforms.
• Strong understanding of REST APIs, webhooks, JSON and authentication methods.
• Practical HTML, CSS and JavaScript capability.
• Experience with website forms, lead routing and data mapping.
• Knowledge of domains, DNS, Cloudflare, hosting and website troubleshooting.
• Experience with GitHub or version control systems.
• Strong communication skills and the ability to explain technical concepts to non-technical stakeholders.

Experience with Mailjet, Calendly, Meta catalogues, vehicle inventory feeds, GA4/GTM implementation or AI-powered workflows would be highly advantageous.Most importantly, you will be someone who takes ownership, enjoys troubleshooting complex problems and builds solutions that are reliable, scalable and practical.