Loyalty Marketing Coordinator

PGG Wrightson Ltd; Christchurch; On-site; NZD 60,000 - 80,000; Full time

Benefits offered by this job

Retail discounts

Health cover

Employee benefits

Job summary

PGG Wrightson in Christchurch is seeking a Loyalty Marketing Coordinator to drive the Max Rewards programme. You will manage campaigns, content, and analytics, partnering with Marketing, Customer Service, and suppliers to deliver compelling offers and events.

The role requires strong organisation, 1–3 years’ experience, and proficiency with Excel and CMS. A collaborative, proactive mindset and willingness to travel for events are valued.

Qualifications

• 1–3 years’ experience in a similar role.
• Strong communication and relationship skills.
• Excel and CMS experience.
• Digital marketing experience.
• Highly organised with great attention to detail.

Responsibilities

• Deliver campaigns, promotions, and loyalty initiatives end-to-end.
• Report on programme performance and marketing metrics.
• Develop data and analytics reports to support internal teams and loyalty members.
• Create content for eDMs, offers, and lifecycle communications.
• Collaborate with Loyalty Marketing Coordinator to deliver Max Rewards catalogues and collateral.
• Plan and coordinate the loyalty team’s participation in events.
• Manage products and suppliers for member redemptions.
• Build internal and supplier relationships, with travel as required.
• Champion the loyalty programme across the business.

Skills

Communication

Organisational skills

Team collaboration

Attention to detail

Learning agility

Proactive mindset

Tools

Excel

CMS

AI platforms

Job description

Due to one of our team members retiring, we have an exciting opportunity for someone passionate to join our Christchurch based team starting mid January 2027.

Reporting to the Loyalty Marketing Manager, you’ll play a key role in shaping and delivering our loyalty programme while collaborating across teams to bring ideas to life.

About the role

This is a hands-on position where you’ll coordinate the day-to-day running of the Max Rewards programme (our PGW Loyalty programme) from campaign creation and content to execution and reporting. You’ll help design engaging offers, create marketing collateral, and ensure everything runs smoothly behind the scenes.

You’ll work closely with Marketing, Customer Service, and other internal teams, while also acting as a go-to for loyalty support and insights, and the key contact for all loyalty analytics. You’ll need excellent organisation, strong attention to detail, and the confidence to share ideas that improve our programme.

What you’ll do

• Deliver campaigns, promotions, and loyalty initiatives end-to-end
• Report on programme performance and marketing metrics
• Develop data and analytics reports to support internal teams and loyalty members
• Create content for eDMs, offers, and lifecycle communications
• Collaborate with your fellow Loyalty Marketing Coordinator to deliver the Max Rewards catalogues and marketing collateral
• Plan and coordinate the loyalty team’s participation in relevant events
• Manage products and suppliers for member redemptions
• Build strong internal and supplier relationships, with travel as required
• Champion the loyalty programme across the business

About you

• 1–3 years’ experience in a similar role
• Strong communication and relationship skills
• Expertise in Excel a requirement
• Digital marketing and CMS experience
• Highly organised with great attention to detail
• Proactive, collaborative, and quick to learn
• Confident with AI and Martech platforms
• A positive, team focused attitude

At PGG Wrightson, you’ll be part of a supportive team where your ideas are valued and your growth is encouraged. Along with a competitive salary, you’ll enjoy a range of benefits including retail discounts, health cover, and more.

With over 175 years supporting New Zealand’s rural communities, we’re proud of our heritage and excited about our future.