DIGITAL MARKETING SPECIALIST

Bettle and Associates; Hamilton; On-site; NZD 65,000 - 90,000; Full time

Benefits offered by this job

Monthly team lunches

Snacks and beverages

Well-stocked kitchen

River-view office space

Job summary

Bettle and Associates in Hamilton, NZ is seeking a Digital Marketing Specialist to plan, manage and optimise data-driven campaigns across Google, Meta, LinkedIn and other platforms. You’ll work closely with a dynamic team to deliver measurable marketing outcomes for regional, national, and global clients.

Ideal candidates have 3+ years in digital marketing, strong analytical skills, and the ability to work independently in a fast-paced environment.

Qualifications

• 3+ years’ experience in digital marketing, with a proven track record delivering campaigns across multiple channels.
• A strong knowledge of digital platforms and best practices across search, social and display.
• A strong analytical mindset and excellent attention to detail.
• Able to work independently and manage time effectively in a fast-paced environment.

Responsibilities

• Plan, setup, execute, and optimise paid media campaigns across Google, Meta, LinkedIn and other channels.
• Monitor and analyse campaign performance using KPIs such as CTR, CPC, conversions, CPM, CPA.
• Conduct A/B testing to improve performance and ROI.
• Deliver regular performance reports with insights and recommendations.
• Implement and manage tracking via Google Tag Manager and GA4.
• Collaborate with the wider team to refine strategy and effectiveness.
• Stay up to date with platform updates and advertising technology trends.

Skills

Digital marketing

Analytics

Campaign management

Independent work

Time management

Tools

Google Ads

Meta Ads

LinkedIn Ads

Google Tag Manager

GA4

Looker Studio

TikTok Ads

Snapchat Ads

Job description

Jora New Zealand will close on 9th September 2026. Thank you for being with us, we are cheering you on as you continue your career journey.

Bettle and Associates – Hamilton, North Island

This position represents a great opportunity to join our fast growing digital performance unit within the broader Bettle‑Associates team.

Bettle‑Associates is a Waikato-based brand and marketing agency that orients its brand, marketing, culture, experience, design and media services around a focus on customer-centricity. We are seeking afull-time Digital Marketing Specialistto support our wider digital offering.

Perched in our glass box above a stunning central stretch of the Waikato River in Hamilton, we work with clients within the region, across the country, and around the world – including large-scale global businesses and some of NZ's most recognisable brands. You will have the opportunity to work in a dynamic team of smart thinkers and creators, building brands and making marketing outcomes happen. We're proud to partner with leading global and national brands like Challenge, DeLaval, DairyNZ, NZAgbiz, Virbac, Taxlab, and many more.

The Role:

As a Digital Marketing Specialist, you’ll play an important role in planning, managing and optimising data-driven digital campaigns across a range of platforms (including Google, Meta (Facebook/Instagram), LinkedIn, and any other emerging media channels). If you're passionate about performance marketing and excited to learn and grow in a fast-paced environment, we'd love to hear from you.

Responsibilities:

Plan, setup, execute, and optimise paid media campaigns across multiple paid platforms:

• Google Ads (Search, Display, YouTube, Demand Gen, Performance Max, etc)
• Meta Ads (Facebook/Instagram)
• LinkedIn Ads, and any other emerging digital channels

Monitor and analyse campaign performance for key performance indicators such as CTR, CPC, conversions, CPM, CPA, etc.

Conduct A/B testing to continuously improve performance and ROI

Deliver regular performance reports, turning performance data into clear insights and actionable recommendations.

Implement and manage tracking via Google Tag Manager and Google Analytics 4 (GA4)

Collaborate with the wider team to develop and improve campaign strategy and effectiveness.

Keep up to date with changes across digital platforms, advertising technology and the wider digital marketing landscape.

Requirements:

3+ years’ experience in digital marketing, with a proven track record delivering campaigns across multiple channels

Strong knowledge of digital platforms

A strong analytical mindset and excellent attention to detail.

Able to work independently and manage time effectively in a fast-paced environment

Nice to Have:

Google Ads and/or Meta certifications

Experience with TikTok and Snapchat advertising

Experience with Looker Studio or other digital reporting platforms.

Agency experience or experience managing multiple clients and campaigns.

What we offer:

We are Waikato’s leading brand and marketing agency, with a reputation for building brands and delivering outcomes. So you will enjoy a mature and fast-paced culture that rallies around smart solutions, beautiful design and successful business outcomes.

A chance to work with (and add value to) global businesses and some of NZ’s most famous brands.

The region’s most stunning architecturally-awarded office space overlooking the mighty Waikato River.

Monthly team lunches, opportunity to learn from the best, snacks, beverages and a well-stocked kitchen

If you’re a digital marketer who enjoys turning data into action, solving problems and seeing your work make a measurable difference, we’d love to hear from you.

Based in our CBD office, this is a collaborative, team-focused role where working alongside your colleagues is an important part of how we work. We’re looking for someone who enjoys being part of an in-person team and is comfortable working from the office.

Please Note: Applicants must have valid New Zealand working rights.