Digital Activation Specialist

McCANN New Zealand; Auckland; On-site; NZD 55,000 - 75,000; Full time

Job summary

McCann New Zealand is looking for an Activation Executive to join our specialist Activation team, delivering hands-on digital campaigns for some of our high-profile clients and leading New Zealand brands.

Reporting to the Head of Performance, you’ll work across campaign implementation, measurement, analysis and reporting, helping to optimise performance on multiple platforms and build hands-on experience in a fast-paced agency environment.

Qualifications

• Strong communication skills and ability to work collaboratively.
• Detail‑oriented with a high level of accuracy.
• Team player with a hunger to continue learning and developing.
• Operationally savvy and proactive in seeking out opportunities.
• Good networker, able to establish collaborative relationships easily and inspire confidence in peers.
• Process‑oriented and able to handle a range of tasks and projects.
• Positive, friendly, can‑do attitude with the ability to cope well under pressure and contribute to team culture.
• Ability to work both independently and within a team environment, contributing to all things McCann.

Responsibilities

• Ad Trafficking: Implement ad tags and creatives in ad servers and dispatching tags both internally and externally.
• Measurement: Floodlight and pixel implementation.
• Quality Assurance: Help with the quality assurance process by checking ad creatives and landing pages to ensure they meet the basic requirements.
• Search campaign set up and maintenance: Monitor campaign data and performance metrics. Ensure effective communication of campaign pacing status.
• Reporting: Preparing regular reports on ad campaign performance
• Troubleshooting Support: Proactive in identifying technical issues and assisting in finding solutions under the guidance of more experienced team members.
• Ad Campaign Support: Assist the team in setting up ad campaigns on various platforms, helping with basic tasks like inputting campaign settings and uploading creatives.
• Basic Optimisation: Support the Activation team in basic campaign optimisation tasks.

Skills

Strong communication

Detail-oriented

Team player

Operational savvy

Networker

Process oriented

Positive attitude

Independent worker

Job description

McCann New Zealand is looking for an Activation Executive to join our specialist Activation team, delivering hands-on digital campaigns for some of our high-profile clients and leading New Zealand brands.

Reporting to the Head of Performance, you’ll work across campaign implementation, measurement, analysis and reporting, helping to optimise performance on multiple platforms and build hands-on experience in a fast-paced agency environment.