Content Marketing Manager

Digital markedsføring-leder; Bærum; On-site; NOK 700,000 - 900,000; Full time

Job summary

Falkor is seeking a Content Marketing Manager to lead its global content strategy and build a world-class content function. You will shape storytelling across products, industries and markets, translating complex industrial technology into clear value propositions for customers and sales teams.

Working closely with Product Marketing, Demand Generation and Communications, you will develop an editorial calendar, oversee content production (stories, articles, webinars, videos) and drive AI-powered

Qualifications

• Exceptional storyteller who makes complex topics simple and engaging.
• Strategic thinker who can bring ideas to life.
• Experience leading content programmes within B2B technology or SaaS.
• Understands how content supports every stage of the customer journey.

Responsibilities

• Develop Falkor's global content marketing strategy and editorial calendar.
• Lead thought leadership programme across Industrial Intelligence, Digital Twins and AI.
• Create and oversee content including customer stories, articles, webinars, videos and campaign assets.
• Lead Falkor's Content & Creative function, working with external agencies overseeing video production and visual design.
• Partner with Product Marketing to bring product launches and messaging to life.
• Work with Demand Generation to create content that drives pipeline and customer engagement.
• Collaborate with Communications to strengthen executive thought leadership and corporate storytelling.
• Use AI-powered tools to improve the quality, speed and scalability of content production.
• Measure content performance and continuously optimise based on insights.

Skills

Exceptional storyteller

Strategic thinker

Lead content programmes

B2B tech experience

SaaS familiarity

Job description

About Falkor

We build industrial intelligence software for heavy-asset sectors. As a KONGSBERG company backed by over 200 years of heritage, Falkor helps the energy, chemicals, utilities and other industrial sectors operate with absolute clarity, confidence, and control.

Our AI-enabled platform connects people, systems, and workflows—expanding human capability by turning complex data into real-time, actionable decisions. We help leading organizations improve safety, efficiency and performance while redefining how heavy assets are designed and operated.

About the role

As part of this exciting journey, we're looking for a Content Marketing Manager to lead Falkor's global content strategy and build a world-class content function.

This is more than a traditional content marketing role. You'll shape how Falkor tells its story across products, industries and markets, helping customers understand the value of Industrial Intelligence while enabling Sales, supporting Product Marketing and strengthening our position as an industry leader.

Working closely with Product Marketing, Demand Generation, Communications and Product Management, you'll transform complex industrial technology into compelling stories that educate, inspire and generate commercial impact.

What you'll be doing

• Develop Falkor's global content marketing strategy and editorial calendar.
• Lead our thought leadership programme across Industrial Intelligence, Digital Twins and AI.
• Create and oversee compelling content including customer stories, articles, webinars, videos and campaign assets.
• Lead Falkor's Content & Creative function, working with external agencies overseeing video production and visual design.
• Partner with Product Marketing to bring product launches and messaging to life.
• Work with Demand Generation to create content that drives pipeline and customer engagement.
• Collaborate with Communications to strengthen executive thought leadership and corporate storytelling.
• Use AI-powered tools to improve the quality, speed and scalability of content production.
• Measure content performance and continuously optimise based on insights.

We're looking for someone who

• Is an exceptional storyteller with a passion for making complex topics simple and engaging.
• Thinks strategically but enjoys bringing ideas to life.
• Has experience leading content programmes within B2B technology or SaaS.
• Understands how content supports every stage of the customer journey.
• Enjoys collaborating across Product, Sales, Marketing and Communications.
• Is curious about AI, emerging technologies and the future of industrial operations.

Why Falkor?

You’ll join a global marketing team at an exciting point in our journey as we establish Falkor as a leading Industrial Intelligence company. You’ll have the opportunity to build a modern Content & Creative function from the ground up, influence how one of the industry’s most innovative technology companies tells its story, and work alongside experts in Product, Sales and Communications to shape the future of industrial work.

We believe diverse perspectives make us stronger and are committed to creating an environment where everyone feels respected, included, and able to do their best work

Agency notice

Falkor occasionally partners with selected recruitment agencies for specific hiring requirements. We do not accept unsolicited candidate submissions and will not be responsible for associated fees unless terms have been agreed in advance through our Procurement team.