Strategy Director: Global Brand Insight Leader

Publicis Groupe

Amsterdam

Hybrid

EUR 120,000 - 160,000

Full time

3 days ago
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Benefits offered by this job

Laptop
Travel expense reimbursement
Global mobility program
Amsterdam office
Classpass discounts
Bike plan

Job summary

Publicis Groupe’s Le Pub in Amsterdam seeks a Strategy Director to shape strategic vision for key clients and new business. You will lead the development of brand, communications, social and cultural strategies that drive growth and inspire outstanding creative work.

You will mentor senior strategists, influence senior client stakeholders, and collaborate across departments to deliver integrated solutions that are culturally relevant and commercially effective.

Qualifications

  • 8+ years of experience in strategic roles within top-tier agencies or brands.
  • Fluent in English; additional languages are a plus.
  • Proven ability to source insights from diverse markets and cultures.

Responsibilities

  • Lead strategy for our global brands and pitches across large campaigns and platforms.
  • Build and run our global insight engine to generate sharp points of view.
  • Identify universal and local insights and translate them for each market.
  • Write inspiring briefs balancing creative ambition with strategic rigor.
  • Use qual and quant data to power the strategic journey and guide decisions.
  • Turn business objectives into concrete strategic tasks and plans.
  • Be a trusted advisor to senior clients and deepen partnerships.
  • Drive new business by leading strategic thinking in pitches.
  • Lead, mentor and grow the strategy team and set standards.

Skills

Strategic thinking
Leadership
Mentoring

Job description

Publicis Groupe’s Le Pub in Amsterdam seeks a Strategy Director to shape strategic vision for key clients and new business. You will lead the development of brand, communications, social and cultural strategies that drive growth and inspire outstanding creative work.

You will mentor senior strategists, influence senior client stakeholders, and collaborate across departments to deliver integrated solutions that are culturally relevant and commercially effective.

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