Strategic Paid Search Account Manager — Amsterdam

Marketing Report (een B2B nieuwsplatform voor marketeers); Amsterdam; Hybrid; EUR 60,000 - 90,000; Full time

Benefits offered by this job

27 days off

Hybrid work

Growth development

Inspiring environment

Free lunch

Referral bonus

Sports activities

Social events

Bike and travel reimbursement

Job summary

KINESSO Amsterdam is seeking an Account Manager Paid Search to lead Nike account initiatives in a dynamic, multinational environment. You will manage campaigns across Google Ads and Microsoft Ads, forecast performance, and deliver insights to drive growth and client value.

You will collaborate with senior leaders, mentor junior staff, and help shape product strategy while maintaining strong client relationships and delivering top-tier results.

Qualifications

• Needs to have search marketing experience, responsible for planning and managing campaigns across Google Ads and Microsoft Advertising (Bing).
• Experience managing campaigns and bid strategies with Google Search Ads 360.
• Extensive knowledge and experience running Shopping and Pmax activities.
• Experience working with third party partners such as Feed Management or CSS partners.
• Experience managing large budgets and delivering solid results across multiple markets and product types for a large retail brand.
• Experience managing PPC campaigns across multi-account MCCs.
• Be a trusted, knowledgeable source of information and developments in search marketing.
• Communicate effectively at all levels, both up and down.
• Strong client-facing skills: understanding client needs, maintaining relationships, building partnerships.
• Strong commercial skills.
• Able to work in a high-pressure environment and resolve client issues.
• Analytical, yet operate strategically, with an understanding of the ‘big picture.’
• Hands-on approach to operations: Plans, assigns and directs work, time, material, people.

Responsibilities

• Hands-on campaign management across Google Ads, Microsoft Ads
• Forecasting and strategic planning of PPC activity to hit campaign objectives.
• Leading weekly reporting and insights into campaign performance and optimization.
• Contribute to developing new products and ways of working that improve PPC results.
• Develop an understanding of the various digital media channels (Display, Social) and the role of Paid Search as a part of the full funnel marketing strategy
• Help to educate the clients on strategies and tactics; engage clients in digital communications by demonstrating their direct response and creative and brand-building abilities.
• Keep up to date with and lead the testing of new SEM products, including advanced features and beta trials for Google Ads and SA360, and the development of AI tools
• Maintain a day-to-day client relationship
• Lead campaign/ project development and execution
• Provide consistent and practical support to Associate Account Director/ Account Director/ Performance Planning Director
• Prepare and lead performance review presentations.

Skills

Google Ads

Microsoft Ads

PPC management

Bid strategies

Pmax

Client management

Analytics

Tools

Google Ads 360

SA360

Google Analytics

Job description

KINESSO Amsterdam is seeking an Account Manager Paid Search to lead Nike account initiatives in a dynamic, multinational environment. You will manage campaigns across Google Ads and Microsoft Ads, forecast performance, and deliver insights to drive growth and client value.

You will collaborate with senior leaders, mentor junior staff, and help shape product strategy while maintaining strong client relationships and delivering top-tier results.