Paid Search Team Lead — Strategy, Mentoring & Growth

Marketing Report (een B2B nieuwsplatform voor marketeers); Rotterdam; Hybrid; EUR 85,000 - 120,000; Full time

Benefits offered by this job

Hybrid work policy (2-3 days in office

24 vacation days per year

Learning & development programs

Health and wellness benefits

Job summary

DEPT in Rotterdam is looking for a Team Lead Paid Search (SEA) to guide a team of SEA specialists and drive client campaigns. You will develop strategies, mentor staff, manage multi-market campaigns, and collaborate with cross-functional teams to deliver measurable results.

You will be at the forefront of paid search, using data and automation to optimize campaigns, and you will communicate complex ideas clearly to clients and internal stakeholders.

Qualifications

• 5+ years of experience creating, managing and optimizing paid search & shopping campaigns.
• Experience mentoring teammates or a team of digital specialists.
• Strong knowledge of paid search platforms (Google Ads, Bing Ads).
• Proven track record of driving results and optimizing campaigns.
• Excellent analytical skills and ability to interpret data to drive campaign optimization.
• Fluency in English; Dutch would be a plus.

Responsibilities

• Develop and implement effective paid search strategies aligned with client objectives and target audience.
• Define expectations for the team and convey them clearly.
• Mentor team members to support growth and goals.
• Manage multi-market paid search and shopping campaigns for clients.
• Lean into automation and data, including AI, to improve performance.
• Monitor campaign performance, analyze data, and report findings to clients.
• Stay up-to-date with industry trends and best practices in paid search.
• Collaborate with cross-functional teams to ensure seamless execution of campaigns.
• Stay informed about changes in search engine algorithms and adjust strategies accordingly.
• Work collaboratively in a fast-paced, deadline-driven environment.

Skills

Leadership & mentoring

Analytical thinking

Communication

English proficiency

Dutch language (plus)

Independent working

Tools

Google Ads

Bing Ads

Job description

DEPT in Rotterdam is looking for a Team Lead Paid Search (SEA) to guide a team of SEA specialists and drive client campaigns. You will develop strategies, mentor staff, manage multi-market campaigns, and collaborate with cross-functional teams to deliver measurable results.

You will be at the forefront of paid search, using data and automation to optimize campaigns, and you will communicate complex ideas clearly to clients and internal stakeholders.