Strategic Industry Marketing Manager, Consumer Packaging

LyondellBasell Industries; Rotterdam; Hybrid; EUR 90,000 - 140,000; Full time

Benefits offered by this job

Global remote work policy

Competitive salary package

Job summary

LyondellBasell Industries is seeking an Industry Marketing Manager for Consumer Packaging to lead the regional, future-focused strategy within the Consumer Packaging segment (flexible and rigid). You will collaborate with value chains and LYB units to define the value proposition and align pricing for new products, driving growth and profitability.

The role requires deep market understanding, a wide network across the value chain, and strong stakeholder management to steer opportunities from

Qualifications

• University: master’s or bachelor’s degree
• Minimum 10 years’ experience in marketing or product management within the Consumer Packaging Industry
• Good technical understanding of polyolefins products and related packaging

Responsibilities

• Develop and maintain detailed analyses of sub-market segments and key drivers.
• Understand inter-material replacement and megatrends impacting end-market.
• Define strategy by sub-market segments and coordinate implementation with internal stakeholders.
• Develop industry network and manage strategic partnerships with external stakeholders.
• Define value proposition and initial price strategy for new products.
• Coordinate marketing assets for industry events and campaigns.
• Support launches of new products and monitor competitor activities.

Education

Master’s or Bachelor’s degree

Tools

Outlook

SAP R3

Excel

Word

PowerPoint

Job description

LyondellBasell Industries is seeking an Industry Marketing Manager for Consumer Packaging to lead the regional, future-focused strategy within the Consumer Packaging segment (flexible and rigid). You will collaborate with value chains and LYB units to define the value proposition and align pricing for new products, driving growth and profitability.

The role requires deep market understanding, a wide network across the value chain, and strong stakeholder management to steer opportunities from