Overview
Senior Marketing Manager - North America, Global Anti-Scam Alliance (GASA). Develop and execute a North America marketing strategy, engaging regulators, financial institutions, cybersecurity, and telecom partners. Remote - The Netherlands with flexibility to support North American hours.
Responsibilities
- Deliver a cohesive marketing strategy aligned with GASA’s mission.
- Lead LinkedIn and digital content to elevate thought leadership.
- Drive membership growth via targeted campaigns and partnerships.
- Manage promotion of the Washington DC Summit and chapter events.
- Execute integrated campaigns on LinkedIn, email, and lead generation.
- Produce member stories, PR, webinars, and other impactful content.
- Support working groups on financial institutions, data sharing, and regulators.
- Monitor campaign performance and engagement metrics.
- Manage budgets, agencies, and media relations.
You bring / Qualifications
- Bachelor or Master in marketing or related field; MBA preferred.
- At least ten years of international relevant B2B marketing experience, preferably in cybersecurity, fintech, or regulated industries.
- Expertise in LinkedIn advertising, CRM, marketing automation, and analytics.
- Strong senior stakeholder management and communication skills.
- Excellent storytelling and content creation capabilities.
- Data-driven with dashboard proficiency.
- Fluent in English with North American market experience.
- Culturally sensitive with ability to align global and local strategies.
- Based in the Netherlands with flexibility to support North American hours.
What we offer
- A meaningful role in a globally recognized non-profit.
- The opportunity to make a real impact in the fight against scams.
- Collaboration with leading organizations and experts worldwide.
- A mission-driven, ambitious, and flexible work environment.
- Competitive terms based on experience and contribution.
How to apply
Are you a results-driven connector with a passion for purpose? We invite you to apply via LinkedIn only. Please include your CV in PDF format along with a brief motivation statement, your salary expectation (gross, full-time equivalent), your availability (hours per week), and your preferred start date. Any additional documents should also be submitted via LinkedIn only in PDF format.
For more information about the role and about Global Anti-Scam Alliance (GASA), please visit www.gasa.org or contact our recruitment team at recruitment@gasa.org.
About Global Anti-Scam Alliance (GASA): we unite governments, law enforcement, consumer authorities, tech companies, financial institutions, cybersecurity experts, and private organizations to share knowledge, raise awareness, and combat scams globally.