Senior Marketing Data Scientist: MMM, MTA & Insights

Rituals Cosmetics Germany, Austria & Switzerland; Amsterdam; On-site; EUR 90,000 - 120,000; Full time

Benefits offered by this job

Staff discount on Rituals products

Attractive bonus

Flexible working hours

Office in Amsterdam

Diversity and Inclusion

Job summary

Rituals Cosmetics Germany, Austria & Switzerland seeks a Senior Marketing Data Scientist to own measurement initiatives. You will drive MMM, MTA, and Incrementality testing, turning data into practical guidance for marketing teams.

You’ll bridge analytics and strategy, collaborating with digital, marketing, and data colleagues to sharpen cross-channel impact. You will design end-to-end measurement roadmaps, translate complex results into recommendations, and support smart budget decisions with

Qualifications

• Degree in a quantitative field such as data science, econometrics, statistics, mathematics, or engineering.
• 3+ years of data science/analytics experience in marketing/media contexts.
• Strong programming skills (Python, SQL) and familiarity with cloud environments and data visualization.
• Experience with marketing measurement methods (MMM, attribution, incrementality) and GA4.

Responsibilities

• Drive MMM and MTA initiatives end-to-end.
• Translate complex data insights into actionable recommendations for media managers and leadership.
• Collaborate with digital, marketing, and data teams to improve measurement capabilities and cross-channel insights.
• Lead test-and-learn experiments to establish causal impact and optimize budgets.

Skills

Python

SQL

MMM

MTA

Incrementality Testing

Education

Quantitative degree

Tools

GA4

Cloud environments

Visualization tools

Job description

Rituals Cosmetics Germany, Austria & Switzerland seeks a Senior Marketing Data Scientist to own measurement initiatives. You will drive MMM, MTA, and Incrementality testing, turning data into practical guidance for marketing teams.

You’ll bridge analytics and strategy, collaborating with digital, marketing, and data colleagues to sharpen cross-channel impact. You will design end-to-end measurement roadmaps, translate complex results into recommendations, and support smart budget decisions with