(Senior) Manager Platforms & Prototypes

Frog; Utrecht; On-site; EUR 60,000 - 90,000; Full time

Job summary

A leading digital consultancy in Utrecht seeks a dedicated professional to lead customer experience strategies and drive the adoption of AI in marketing. The role involves co-creating and launching innovative, data-driven propositions while managing commercial aspects and mentoring team members. Candidates should have a strong understanding of AI platforms and experience in customer experience strategy. Join a diverse team passionate about shaping the eco-digital future.

Qualifications

• Experience leading customer experience or data-driven strategies.
• Familiarity with AI platforms and digital marketing technologies.
• Strong mentoring and leadership skills.

Responsibilities

• Lead discovery projects and advise on CX platforms.
• Co-create and launch data-driven digital propositions.
• Drive Adoption of generative AI in marketing and sales.

Skills

Customer experience strategy

Data analysis

AI platforms knowledge

Mentoring

Tools

Adobe

Salesforce

Google

Job description

Are you passionate about unlocking the value of customer data and shaping AI-powered experiences? Do you want to help organizations prepare and thrive in a future where eco and digital rule together? So do we! We’d love to have you in our pond at frog.

We are frog, part of Capgemini Invent, and we are the reinvention and experience partner for the eco-digital era. We’re in it for the long run. Together with our clients, we shape the future by making customer data and technology tangible, impactful, and human.

If you join our team, you become part of the Platforms & Prototypes Team. This is a team we are scaling up with a great pool of talents. So if you want to become part of a group of builders, shapers and do’ers this is the place for you. Our team will consist out of a mix of seniority and specialisms: strategists, designers, CX-tech experts, data scientists and vibe-coders.

What you do

• Lead discovery through scale-up: futurecasting CX, frame business cases, design capability roadmaps and advise on CX/MarTech/AI platforms like Adobe, Salesforce or Google.
• Co-create and launch new data-driven digital propositions: from loyalty schemes to D2C subscriptions. Validating hypotheses through rapid MVPs and in-market experiments.
• Drive Gen-AI adoption: prioritise use-cases, govern data ethics & GDPR, and embed real-time decisioning into marketing, sales and service journeys.
• Manage commercials: shape pursuits, scope contracts and protect margin while delivering measurable customer and business impact.
• Mentor consultants and senior consultants; cultivate a learning culture centred on experimentation, inclusivity and innovation in the eco-digital era.