Senior B2B Growth Marketing Lead

Karsten; Amsterdam; On-site; EUR 50,000 - 70,000; Full time

Benefits offered by this job

Excellent pension scheme

Travel allowance

Daily fresh lunch

Bootcamp and yoga

Massage at the office

Discounts on products

Support for visa and 30% ruling

Job summary

Karsten in Amsterdam is seeking a Senior Marketing Manager to enhance their B2B marketing capabilities. The ideal candidate will develop data-driven strategies to increase brand visibility and optimize selling performances.

Responsibilities include managing the marketing strategies across channels, improving conversion rates, and enhancing the website user experience. A strong background in marketing with 5-8 years in the field is required.

Karsten offers personal growth opportunities, a solid pension scheme, and a supportive work culture.

Qualifications

• 5-8 years in a similar all-round marketing role, preferably in B2B environments.
• Strong experience with content creation and digital strategies.
• Experience with conversion optimization and digital funnel optimization.

Responsibilities

• Develop and execute B2B marketing strategies using various channels.
• Own and improve the Buying-to-Sales conversion cycle.
• Manage the B2B Trade Calendar for events and trade fairs.
• Improve B2B website and webshop based on user behavior.
• Prepare materials for key Buying and commercial meetings.
• Use data and insights to drive marketing improvements.

Skills

Marketing strategy

Content creation

Digital strategy

Conversion optimization

Website optimization

Job description

Karsten in Amsterdam is seeking a Senior Marketing Manager to enhance their B2B marketing capabilities. The ideal candidate will develop data-driven strategies to increase brand visibility and optimize selling performances.

Responsibilities include managing the marketing strategies across channels, improving conversion rates, and enhancing the website user experience. A strong background in marketing with 5-8 years in the field is required.

Karsten offers personal growth opportunities, a solid pension scheme, and a supportive work culture.