Sales Executive

SmartRecruiters, Inc.; Amsterdam; On-site; EUR 52,000 - 76,000; Full time

Benefits offered by this job

Flexibility & remote mix

Global team

Professional development

Job summary

Informa Markets Food division in Amsterdam seeks a Sales Executive to manage a portfolio of accounts, focusing on client retention, revenue growth, and new business development. Reporting to the Head of Sales – Food Ingredients, you will work with clients at C‑level to understand needs and deliver commercial value.

You will collaborate with Digital Sales to maximise opportunities across events and sponsorships, visit prospective clients at competitive events, maintain the Salesforce CRM, and

Qualifications

• Articulate communicator with strong relationship‑building skills.
• Customer‑focused approach delivering measurable value.
• Experience in exhibitions, B2B media, and/or digital sales.
• Proven track record of revenue growth and targets.
• Experience managing sales strategies, processes and KPIs.
• Familiarity with Salesforce or similar CRMs, including dashboards.

Responsibilities

• Be an ambassador for Food Ingredients brands and drive revenue growth.
• Develop and implement sales strategies with Sales Leadership.
• Proactively target and sell to key clients via phone and email.
• Grow the leads pipeline with Marketing and digital teams.
• Maintain accurate CRM data and provide detailed sales reporting.
• Visit prospective clients at events to build relationships.

Skills

Exceptional communicator

Customer-focused

Collaborative

Proactive and driven

Exhibitions/B2B media experience

Sales growth track record

Sales strategy & KPI management

CRM systems familiarity

Analytical thinking & decision making

Interpersonal & influencing skills

New product opportunities

Tools

Salesforce

Job description

Informa Markets, a division within Informa, creates global platforms for industries. We organise over 500 large-scale branded and transaction-oriented events in 14 specialist markets. These are typically not-tobe-missed annual events where buyers and sellers build relationships, see and show products and do business.

We also provide year-round online platforms where companies showcase their businesses and products and buyers conduct research, generating valuable leads, and we provide data and digital content that supports the flow of knowledge and transactions in markets.

Job Description

This role is based in Amsterdam, NL

The Food division is proud to manage one of Informa Market’s most successful brand portfolios:Food Ingredients Global( www.figlobal.com ).
We organize10 global events annually, connecting buyers and sellers in the food industry from across the globe to do business bothin‑person and online.

Our focus spans across diverse sectors, includingManufacturers of Ingredients, Distributors, Consultants, Research, Academia, Retailers, and Technology.
The Food team operates fromAmsterdam (NL)andLondon (UK), fostering a collaborative and inclusive environment.

Role Overview

As aSales Executivewithin the Food team, you will play a pivotal role in managing a portfolio of accounts, focusing onclient retention, revenue growth, andnew business development. Reporting to theHead of Sales – Food Ingredients, you will work closely with clients atC‑level, ensuring their needs are met while driving commercial success.

This role is not just about sales; it’s aboutbuilding relationships,delivering exceptional service, andcreating valuefor our clients. You will also collaborate with ourDigital Sales teamsto identify and maximize opportunities across our global offerings, includingevents and sponsorships.

Key Responsibilities

• Be an ambassadorfor the Food Ingredients brands, enhancing our market positioning.
• Collaborate with Sales Leadership and Brand teams todevelop and implement sales strategiesfor your segment.
• Proactively target and sellto key clients via telephone and email, driving revenue and sqm growth.
• Identify and pursuefuture business opportunitiesto ensure continuous revenue growth.
• Build strong client relationships byovercoming objectionsand demonstrating the value of our products.
• Partner with Marketing togrow the leads pipelineand identify client needs.
• Conductday‑to‑day telesales(minimum of 2 hours of outbound calls daily).
• Represent the brand byvisiting prospective clientsat competitive events.
• Maintain and update theCRM system (Salesforce)with accurate and timely information.
• Providedetailed sales reportingto ensure transparency and accountability.
• Stay informed about competitive events and online portals toscope new leads.

Qualifications

What We’re Looking For

We are committed to fostering an inclusive and diverse workplace. We welcome applications from individuals of all backgrounds who meet the following criteria:

Skills & Attributes

Exceptional communicator: Articulate in both verbal and written communication, with the ability to build strong relationships internally and externally.

• Customer-focused: A solution‑oriented mindset with a passion for delivering value to clients.
• Collaborative: Open to working incross‑cultural teamswith an international mindset.
• Proactive and driven: A go‑getter mentality with a focus on achieving and exceeding targets.Experience
• Proven track record inexhibitions, B2B media, and/or digital sales, preferably within an international organization.
• Demonstrated success indelivering strong sales growthand consistently exceeding revenue targets.
• Experience inmanaging sales strategies, processes, and KPIs.
• Familiarity withSalesforce or similar CRM systems, including lead pipeline management and dashboard reporting
• Stronganalytical thinkinganddecision‑makingskills, with the ability to solve real‑life problems.
• Excellentinterpersonal and influencing skillsto engage with clients and stakeholders.
• Ability to identifynew product opportunitiesand target markets to secure high‑value business.

Why Join Us?

• Be part of aglobal teamthat values diversity, collaboration, and innovation.
• Work in adynamic and inclusive environmentwhere your contributions are recognized and rewarded.
• Access toprofessional development opportunitiesto grow your career.
• Represent amarket‑leading brandwith a strong reputation in the food industry.

Additional Information

We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us. But don’t just take our word for it – see what our colleagues have to say at LifeAt.Informa.com

Our benefits include:

• Freedom & flexibility:colleagues rate us highly for the flexibility and trust they receive and most of us balance time in the office with time working remotely
• Great community:a welcoming culture with in‑person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks
• Broader impact:take up to 4 days per year to volunteer, with charity match funding available too
• Career opportunity:the opportunity to develop your career with bespoke training and learning, mentoring platforms and on‑demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves
• Time out:24 days annual leave, plus a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year.
• Get three for one:A ShareMatch scheme that allows you to become an Informa shareholder with free matching shares
• Stay well:Use FiscFree to purchase a gym subscription or a new bike with tax benefits.
• Strong wellbeing support through EAP assistance, mental health first aiders, a healthy living subsidy, fully‑funded disability insurance, access to health apps and more
• Monthly commuting and travel costs and reimbursed based on your distance between your home and the office. Recognition for great work, with global awards and kudos programmes
• As an international company, the chance to collaborate with teams around the world

We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application. At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information.

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