Sales Effectiveness Analyst

Rotterdam Innovation City; Rotterdam; Hybrid; EUR 60,000 - 90,000; Full time

Benefits offered by this job

Meaningful mission

Ownership & autonomy

Competitive compensation

Pension plan

Hybrid work

Vacation days

Wellbeing budget

Growth & training

Global team

Job summary

FitForMe is looking for a Sales Effectiveness Analyst to drive the HCP Engagement backbone and analytics. You’ll own the CRM, dashboards, workflows, and KPIs, partnering with leadership to move quickly with AI-assisted tools and processes. Location is Rotterdam, NL, with hybrid work and a 32-40 hour week.

You’ll report to the CEO and build training, tooling, and playbooks for field specialists, enabling data-driven decisions and improved outcomes.

Qualifications

• Master’s degree in an analytical or business discipline.
• AI-native: you use AI as your default first pass on analysis, and build AI-assisted tools, workflows and agents; you use Claude daily.
• Experience with HubSpot, Sales Ops, Rev Ops, Business Control, Sales Training, actual Sales, Account Planning, Commercial Automation - all a great plus, but not needed!
• Fluent in English.

Responsibilities

• Own the HCP Engagement backbones: workflows, playbooks, data, and CRM (HubSpot).
• Set KPIs, dashboards, and reporting; guide territory allocation and target setting.
• Lead training and tooling for field specialists; promote AI-first workflows.

Skills

AI-native mindset

Structured thinker

Attention to detail

Ownership attitude

Education

Master’s degree in analytics or business

Tools

HubSpot

Claude AI

Sales Ops

Rev Ops

Job description

Sales Effectiveness Analyst

Our “Why”

FitForMe's mission is to improve the quality of life for people affected by obesity. Getting there depends on one thing: healthcare professionals (HCP) at obesity clinics trusting us enough to refer their patients. That's what our HCP Engagement teams do around the world, and your job is to make them exceptional at it.

You'll be the analytical and operational engine behind HCP Engagement: studying what top performers do differently, building the training, playbooks and tools that let everyone else do it too, and owning the CRM, dashboards and workflows that keep the whole function running on solid ground. You'll report directly to the CEO, with real ownership over how this function operates, and real accountability for how well it performs.

This is a role for someone who wants to be measured by results, not activity. You set the KPIs, watch the dashboards, and know within days, not quarters, whether something is working. When it isn't, you fix it. AI is part of how you workday today, not a side project: you use it to move faster and dig deeper than a purely manual approach ever could.

Outcomes you'll own

• A fit-for-purpose, well-functioning, HCP Engagement operational backbone:
  • The HCP Engagement “sales process”, workflows, playbooks
  • Account and HCP data, including segmentation
  • CRM system (HubSpot)
  • Steering and decision making through appropriate KPIs, dashboards and/or reporting. Appropriate territories allocation and target setting.
• Well-equipped field specialists – receiving suitable training and tooling.
• The adoption of digital-first and AI-first workflows in the HCP Engagement organization.
• End-to-end lead/engagement flows – from marketing to field follow-up; working closely with HCP Marketing.

What you’ll bring

Skills & experience

• Master’s degree in an analytical or business discipline.
• AI-native: you use AI as your default first pass on analysis, and build AI-assisted tools, workflows and agents; you use Claude daily.
• Experience with HubSpot, Sales Ops, Rev Ops, Business Control, Sales Training, actual Sales, Account Planning, Commercial Automation - all a great plus, but not needed!
• Fluent in English.

Who you are (mindset)

• The way you think: curious, asks why behind a number; comfortable challenging the status quo; asking “how will this impact the business”.
• The way you work: structured; attention to detail; takes end-to-end ownership; get stuff done.
• The way you communicate: making things simple; can verbalize own thought processes clearly.

Practical details

• Reports to: CEO.
• Location: Rotterdam, NL. We’re happy to sponsor a Dutch work permit for candidates already living in the Netherlands.
• Language: English.
• Hours: 32-40 per week.

What you can expect at FitForMe

At FitForMe, we create an environment for you to do your best work. An environment that gives freedom and flexibility, but also clarity and feedback. One that challenges and supports you, where results are celebrated and everyone feels safe and respected.

As Sales Effectiveness Analyst, you’ll be the driving force behind an HCP Engagement team that’s well-equipped, well-informed, and set up to win. Alongside a competitive salary you can expect:

• A meaningful mission – your work directly helps healthcare professionals refer more people affected by obesity to the care they need, in a company that’s grown from Rotterdam roots into a broader obesity-care platform.
• Ownership & autonomy – a flat, entrepreneurial structure where you get the freedom to own the HCP Engagement operational backbone and take initiative, backed by the resources of an international scale-up.
• Competitive compensation – base salary aligned to a transparent salary framework, plus a bonus scheme tied to performance.
• Strong pension package – FitForMe contributes ¾ of your pension premium via Pensioenfonds Detailhandel, with an optional tax-efficient top-up through BrightPension.
• Flexibility that works – hybrid working (up to 50% from home, min. 2 office days/week), plus the option to work abroad up to 2 weeks a year.
• 25 vacation days (fulltime basis), with the option to buy extra days, plus an additional bonus leave day for staying healthy.
• Investment in your growth – structured Quarterly Focus Reviews, a personal development path, and a buddy for onboarding.
• Wellbeing support – €200 annual wellbeing budget for gym memberships, mental health, or other self-care, plus a €300 home-office equipment budget every 2 years.
• An international, connected team – join colleagues across the Netherlands, Belgium, France, Germany, Spain, Sweden, and Australia, with regular team moments and a Rotterdam HQ that's the social heart of the company (daily fresh lunch included).
• A safe, inclusive culture – built on our values of Customer First, Teamwork, Entrepreneurship, and Integrity, with zero tolerance for harassment or discrimination.