Retail & Foodservice B2B Growth Lead — Plant-Based

ROM Utrecht Region; Amersfoort; Hybrid; EUR 60,000 - 90,000; Full time

Benefits offered by this job

Competitive salary

Mobility budget

Laptop

25 holiday days

Holiday allowance paid monthly

Pension scheme

Job summary

Rival Foods in the Netherlands is seeking a Business Development Manager for Retail & Foodservice. You will own and grow a portfolio of retail and foodservice customers, turning listings into volume and building long-term advocate partnerships across Benelux.

You will collaborate with marketing, operations and product development to deliver results, negotiate terms, and manage accounts. A proven track record in B2B sales within the food industry is essential, with fluency in Dutch and English.

Qualifications

• Minimum 5 years of B2B sales or account management in the food industry.
• Hands-on experience selling to retail and/or foodservice in the Benelux.
• Proven track record of meeting targets and negotiating with buyers.

Responsibilities

• Manage and grow a portfolio of key accounts against targets.
• Monitor sell-in and sell-out data and spot opportunities.
• Represent Rival Foods at trade shows and industry events.
• Grow distribution through wholesalers and distributors and support their sales teams with training and tools.
• Negotiate terms, pricing, promotions and listings within agreed commercial frameworks.
• Keep the CRM, sales forecasts and account plans up to date.
• Work with branded food companies to grow retail sales in Europe.
• Translate customer insights into input for marketing, product development and pricing strategy.

Skills

B2B sales

Negotiation

Account management

Commercial acumen

Analytical skills

Relationship building

Team collaboration

Plant-based knowledge

Dutch

English

Education

Higher Vocational, University

Tools

CRM software

Job description

Rival Foods in the Netherlands is seeking a Business Development Manager for Retail & Foodservice. You will own and grow a portfolio of retail and foodservice customers, turning listings into volume and building long-term advocate partnerships across Benelux.

You will collaborate with marketing, operations and product development to deliver results, negotiate terms, and manage accounts. A proven track record in B2B sales within the food industry is essential, with fluency in Dutch and English.